CHARLESTON, S.C. — This month, Island Coastal Lager (ICL) embarks on a new adventure with Carnival Cruise Line; offering its guests the fresh taste of their new American craft lager on 1,500 North American voyages each year. Only a year since its release, Island Coastal Lager distribution has expanded rapidly throughout the Southeast and now with distributor Fairn & Swanson, the eponymous beer will cruise into tropical waters and will soon be available to Carnival Cruise Line’s guests. With over 70 destinations in the Caribbean and other scenic locales, Carnival Cruise Line is “The World’s Most Popular Cruise Line.”
“Refreshing and highly drinkable, Island Costal Lager is the perfect accompaniment to a fun and relaxing Carnival cruise,” said Eddie Allen, Carnival’s vice president of beverage operations. “At Carnival, we pride ourselves on providing an array of premium beverages and we’re delighted to add a quality American craft beer like Island Coastal Lager throughout our fleet.”
ICL is the vision of co-founders Scott Hansen and Brandon Perry and the brand reflects the approach both Hansen and Perry bring to life — a love of travel and the outdoors and an appreciation for quality beer. Created as an alternative to mass-market brands, ICL offers an easy drinking lager brewed with the freshest, high quality ingredients and a 100% malt pedigree, with no fillers, adjuncts, corn, rice or preservatives. It combines Vienna malt and Perle hops for a lower ABV (4.5%) brew. Perfectly balanced with a smooth taste, light body and crisp mouthfeel, it’s the ideal year-round, everyday beer and now Carnival Cruise Line guests can enjoy it from the ship to the beach and everywhere in between.
“The idea for Island Coastal Lager was born following a trip to Cuba where Brandon and I decided there was a need for an easy-drinking craft beer made with premium ingredients.” Scott Hansen explained, “We believe in creating the life you want to live, and with ICL, we created the beer we want to drink following an incredible adventure. Now, we’re thrilled to put ICL in the hands of Carnival Cruise Line passengers seeking their own new experiences. This beer was made for thrill seekers, outdoor enthusiasts and craft beer lovers alike!”
Find Island Coastal Lager on all Carnival Cruise Line ships starting this fall and beyond. #takeiteasy
About Island Coastal Lager
Island Coastal Lager (ICL) is beer and lifestyle brand with current distribution in five states in the Southeast region and on the water with Carnival Cruise Lines. An American Craft Lager brewed with Vienna malt and Perle hops, ICL is an easy drinking beer at just 4.5% ABV with a smooth, crisp finish and mild hop aroma. ICL is brewed with a craft recipe and no adjuncts or preservatives. The beer is available in 6-pack 12 oz. and 4-pack 16 oz cans, and 1/2 BBL and 1/6 BBL draft kegs. To learn more, visit the website at www.islandcoastallager.com and follow ICL on social media with the handle @island_lager.
About Carnival Cruise Line
Carnival Cruise Line, part of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), is “The World’s Most Popular Cruise Line” with 26 ships operating three- to 24-day voyages to The Bahamas, Caribbean, Mexican Riviera, Alaska, Hawaii, Canada, New England, Bermuda, Cuba, Australia, New Zealand, the Pacific Islands and Southeast Asia. The line currently has three new ships scheduled for delivery – the 133,500-ton Carnival Panorama set to debut in 2019 and two as-yet-unnamed 180,000-ton ships in 2020 and 2022.