GRAND RAPIDS, Mich. – Founders Brewing Co. announced today that it will be releasing its popular year-round IPA, Centennial IPA, in 15-pack cans beginning in April 2017. The 15-pack can package will replace the current 12-pack can package, though the suggested retail price will remain the same. Centennial IPA will join the ranks of All Day IPA, Azacca IPA, PC Pils and Mosaic Promise to be offered in this format.
“Centennial IPA was first of many IPAs in our portfolio,” said Co-Founder and President, Dave Engbers. “In today’s landscape of thousands of IPAs, it still holds up to be a rock-solid, well-balanced IPA, defined by its strong malt backbone and floral, citrusy flavor and aroma. The decision to give it the 15-pack treatment was an easy one and we hope Centennial IPA fans are as pumped as we are to see this brand grow – literally in this case.”
Centennial IPA has been part of the Founders lineup since 2001. It is available throughout the year across the brewery’s distribution network, which will soon include 45 states. In addition to the 15-pack cans, Centennial IPA will continue to be available in 6-pack bottle and kegs year-round.
About Founders Brewing Co.
Established in 1997 by two craft beer enthusiasts—Dave Engbers and Mike Stevens—with day jobs and a dream, Founders Brewing Co. brews complex, in-your-face ales, with huge aromatics and tons of flavor. Founders ranks among the top 20 largest craft breweries in the U.S. and is one of the fastest growing. The brewery has received numerous awards from the World Beer Cup and the Great American Beer Festival and RateBeer and BeerAdvocate users often rate its beers among the best in the world. Located in downtown Grand Rapids, Michigan, Founders is a proud member of the Michigan Brewers Guild. For more information, visit foundersbrewing.com or follow Founders on Twitter, Facebook, Instagram and YouTube.