CHICAGO —Brewers John and Ben Saller of Atlas Brewing Company announce a rebrand of their brewery to a new concept, Burnt City Brewing, opening in Chicago this May. Burnt City Brewing offers nuanced craft beer for Chicago and beyond, honoring a commitment to creating inventive beers with an emphasis on quality ingredients. Burnt City Brewing comprises a brewpub (2747 N. Lincoln Ave.), which offers a dozen rotating beers on tap and eight intimate bowling lanes for a distinctive craft beer experience in Lincoln Park, and a canning facility (825 E. 99th St.) located in the former Jays potato chip plant in the Pullman neighborhood, which begins distributing the new canned lineup in May.
The Saller brothers gained four years of brewing experience running Chicago’s Atlas Brewing Company, creating more than 100 distinctive craft beers in a variety of styles and interpretations. Together, they fostered their talents amid the Second City’s booming craft beer scene. The opportunity to rebrand from Atlas to Burnt City created a platform on which to build a new brewery that projects their personalities, confidence, and understanding of the marketplace.
“We took a conservative approach with Atlas—but then we burned it all down, and that really became our tagline and our creative direction for having more fun with brewing,” Burnt City Brewery Head Brewer and Founder John Saller says. “I’m looking forward to bringing that new attitude to everything we do.”
Head Brewer and Founder Ben Saller adds, “We couldn’t be more excited to embrace these changes. Our new beers are tasting awesome, and we can’t wait to get our beautiful new cans out into the world.”
Burnt City Brewing features a variety of flagship beer offerings, seasonal brews, and limited-edition special releases, along with an updated menu of elevated pub fare to complement the beer offerings at the Lincoln Park brewpub. The changeover at the brewpub takes place in May without a disruption to business. In addition to the Sallers, the team remains the same, with Spare Time Inc.’s Steve Soble as president, CEO, and founder and Greg Lamacki as COO and founder; Christian Burd continues to serve as pub brewer. Burnt City’s current distribution area includes Chicagoland, Northern Illinois, Northern Indiana, and Alabama. For more information, visit www.burntcitybrewing.com.
Burnt City Brewing crafts nuanced beer for Chicago and beyond, celebrating in every pint the spirit of perseverance that is so deeply rooted in the city’s history. Founding Brewers John and Ben Saller create inventive year-round offerings, seasonals, and special releases with an emphasis on quality ingredients. Burnt City Brewing cans beer out of its production facility (825 E. 99th St.; 773.360.5233) in the Pullman neighborhood and workshops new ideas at the brewpub (2747 N. Lincoln Ave.; 773.295.1270) complete with bowling alley in the heart of Lincoln Park. Hours for the brewpub and bowling alley are Monday-Thursday 5-11 p.m., Friday 5 p.m.-2 a.m., Saturday 12 p.m.-2 a.m., and Sunday 12 p.m.-11 p.m. For more information on the brewery and its distribution, visit www.burntcitybrewing.com.