Crafted Exports Hires Industry Veteran Andrew Reed

NEW YORK – CRAFTED EXPORTS, the leading international distributor of American craft beer, announced today it has hired Andrew Reed to manage Scandinavian sales. Reed brings more than 10 years of craft beer sales leadership experience to CRAFTED.

Qurban Walia, Co-CEO of Crafted Exports, comments: “We are really excited to have Andrew on board! This has been a really fun year for us in Scandinavia, and we have many exciting things planned for 2019. We can’t wait to get started!”

Peter McNulty, Co-CEO of Crafted Exports, comments: “Andrew has an impeccable reputation in the beverage industry and expertise across several high-impact verticals. Crafted maintains a strict policy of delivering the maximum level of service and highest quality goods to consumers globally; so when we found out there was an opportunity to work with Andrew in Europe we were immediately excited. Andrew’s experience and work ethic are the embodiment and inflection point Crafted aims to provide in every transaction between supplier and consumer.”

Andrew Reed, comments: “I am so excited to be a part of the Crafted Exports team as their Scandinavian representative. They have built a solid base here, and I look forward to building something big here in 2019 and seeing how far we can reach. Qurban and Peter have given me a great opportunity, and I will work hard to increase the awareness and market reach our American craft beer portfolio in Sweden, Norway and Denmark. We know that we have the right route to market with full-cold logistics and a great distribution partnership, so all of the tools are in place for success.”

Crafted Exports

Crafted Exports is a premier international distributor of craft beers and spirits that specializes in using innovative, quality-control delivery processes to deliver the freshest products to markets across the world. For more information, please visit

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