Catawba Brewing Releases PB&J Beer with 3 Variants

ASHEVILLE, N.C. — The legendary “PB&J sandwich in a glass,” Peanut Butter Jelly Time (5.7 percent ABV), made its annual return to the Catawba menu on March 1 with a weekend release party. The beer starts as a light brown ale with a touch of wheat in its malt bill, providing the bready base for the star ingredients – real raspberry puree and whole roasted North Carolina peanuts. Continuing a new tradition started last year, the release party for Peanut Butter Jelly Time will include three specialty variations of the beer in addition to the original Raspberry: Strawberry-Rhubarb, Blackberry and the debut of Black Currant.

Availability

Catawba’s most popular Specialty Series beer since 2012, PB&J will be at all four Catawba tasting rooms and the Palmetto Brewing tasting room in Charleston. The three small batch beers were brewed in Catawba’s Asheville and Charlotte brewhouses and will be sold exclusively in their tasting rooms. A special PB&J flight will be offered while supplies last.

PBJ will also be sold in 4-pack 16 oz. cans at all tasting rooms and in five-state distribution. Plus, this year marks the first appearance of a spin-off flavor in cans, as PB&J Strawberry-Rhubarb will be available in extremely limited 4-packs.

Catawba Mardi Gras & Small Batch Beer Release

Catawba will tap a King Cake Pastry Stout (6.7 percent ABV) on Feb. 28, which will be available at all four locations. The recipe was designed as an homage to the famous New Orleans dessert associated with the Mardi Gras season. This decadent, silky-sweet milk stout reinterprets the king cake in liquid form with additions of vanilla, cinnamon and lactose sugar. The beer will be featured at Catawba’s Mardi Gras party at their Asheville South Slope tasting room, starting at 6 p.m. on the release day. The free event includes live music by Zydeco Ya Ya and other New Orleans-themed festivities.

About Catawba Brewing Company

Catawba Brewing Co. has been an industry leader in Western North Carolina’s craft beer scene for two decades. The company was founded in 1999 by WNC natives, the Pyatt family, who were inspired by their weekend homebrew hobby. From humble beginnings, the business has grown exponentially to become a major craft beer supplier across five states. Catawba now operates breweries and tasting rooms in three North Carolina cities – Morganton, Asheville and Charlotte – embracing a hybrid wholesale/retail strategy. With the 2018 acquisition of Palmetto Brewing Co. in Charleston, South Carolina, the Pyatt family hobby has spawned one of the Southeast’s largest and most diverse craft brewing entities. Learn more at catawbabrewing.com.

Brewbound Job Board

The leading job board for the beer industry. Featuring hundreds of jobs from leading breweries and associated companies.

Brewbound Marketplace Listing

The Brewbound Marketplace features listings for equipment, services, and more. Post a listing today.

Brewbound's Database of Breweries

Brewbound's database of breweries includes thousands of breweries from around the world.


Beer Events Calendar

A public calendar of events that are happening in the beer industry

View calendar | Post Event
Brew Talks GABF 2019

Denver, CO ● October 4, 2019

Register Now
Brewbound Live Winter 2019

Santa Monica, CA ● Dec. 4 + 5, 2019

Early Registration Open
Cannabis Forum Winter 2019

Santa Monica, CA ● December 6th, 2019

Register Now
Brewbound Podcast

The Brewbound Podcast features interviews with beer industry executives and entrepreneurs, along with highlights and commentary from the weekly news. New episodes every Thursday.