Austin Eastciders Releases Lemon Ginger Variety

AUSTIN, Texas – The creative spirit of Austin’s East Side meets lip-smacking flavor in the Maker’s Stash series, a new experimental line of limited release ciders from beloved craft cidery Austin Eastciders. The first offering is a Lemon Ginger Cider and is available starting July 9 while supplies last in Austin, Dallas, and New York City.

From brisket cider to cold brew collaborations, Austin Eastciders has a long history of producing experimental riffs on its core traditional-style cider. “Maker’s Stash Lemon Ginger blends bright, acidic lemons with slightly spicy ginger and plays beautifully with our crisp, dry cider,” said Brittany Perlo, R&D Manager, Austin Eastciders. “Flexing our creative muscles with flavor experimentation is one of the best parts of the job.”

Each iteration of the Maker’s Stash series will feature unique can artwork. The inaugural “can”-vas was created by local Austin artist, Lauren Dickens. “When creating the art for Maker’s Stash Lemon Ginger Cider, it was important for me to convey a sense of energy and ‘pow’ since those flavors are really vibrant on the palate,” said Lauren Dickens, Austin-based artist. “Together they create something satisfying and memorable, and my hope is that the art demonstrates that as well.”

“Americans are falling in love with cider all over again and we’re thrilled to be part of that with our sessionable, easy-drinking ciders,” said Johnny Heiselberg, CEO, Austin Eastciders. “Austin Eastciders has grown 88% year to date and is the fastest growing of the top ten craft cideries.”

Austin Eastciders Maker’s Stash Lemon Ginger hits store shelves in Austin, Dallas and New York City on July 9. It’s available in 6-pack cans.

About Austin Eastciders

With the inclusive rallying-cry, “Cider Y’all,” Austin Eastciders produces craft ciders in Austin, Texas, using all-natural ingredients and bittersweet apples to create traditionally inspired ciders. Founded in 2013, Austin Eastciders has six cider varieties, including Austin Eastciders Original Dry Cider, Austin Eastciders Texas Honey, Austin Eastciders Hopped Cider, Austin Eastciders Blood Orange, Austin Eastciders Pineapple Cider and Austin Eastciders Ruby Red Grapefruit. Austin Eastciders products are available in retailers like HEB, Kroger, Target and Whole Foods and in bars and restaurants throughout Texas, Oklahoma, Philadelphia, DC, the Carolinas, Nashville, New York and other markets across the Mid-Atlantic. Austin Eastciders is available in 6-pack and 12-pack 12oz cans and draft. In all of their current markets, Austin Eastciders also hosts several “tap takeover” events each month, where fans can sample limited release offerings and special tasting experiences. For the latest on Austin Eastciders, follow them on Facebook, Twitter, and Instagram under @Eastciders or visit austineastciders.com.

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