Headlines

Vermont’s von Trapp Brewing Refreshes Brand

Vermont’s von Trapp Brewing Refreshes Brand

Stowe, Vermont-based von Trapp Brewing will launch refreshed branding in the first quarter of 2024, including a reimagining of its ibex logo and updated packaging. The new look packaging will begin shipping to distributors in February and is expected to be on shelves throughout von Trapp’s 13-state footprint by the end of March.

November Beer Purchasers’ Index Records First Expansion for Total Beer in 4 Months

November Beer Purchasers’ Index Records First Expansion for Total Beer in 4 Months

Wholesalers’ beer ordering entered expansion territory in November after four months of contraction, indicating “a more neutral stance for the industry,” according to the National Beer Wholesalers Association’s (NBWA) latest Beer Purchasers’ Index (BPI). The BPI’s November reading for total beer was 51, a three-point month-over-month (MoM) increase from October’s reading of 48. A reading greater than 50 indicates expansion, while less than 50 indicates contraction.

Sheehan Family to Sell Craft Vermont

Sheehan Family to Sell Craft Vermont

Craft Vermont is being sold to Farrell Distributing (a Molson Coors distributor) and Baker Distributing (an Anheuser-Busch house), in a transaction expected to close in February, according to Beer Marketer’s Insights.

CGA: The On-Premise Velocity Roller Coaster

CGA: The On-Premise Velocity Roller Coaster

On-premise sales velocity has been inconsistent of late, with week-over-week (WoW) growth of +8% in the week ending November 11, followed by a -4% decline in the latest week (ending November 18), according to CGA, a NIQ-powered on-premise market research firm.

Pernod Ricard Appoints New North America CEO

Pernod Ricard Appoints New North America CEO

Pernod Ricard announced new leadership today for its North America business. Conor McQuaid, will take the helm as CEO of Pernod Ricard North America at the start of the new year.

Outfoxing The Competition: Foxtrot and Dom’s Kitchen Plan Merger

Outfoxing The Competition: Foxtrot and Dom’s Kitchen Plan Merger

The Chicagoland grocery industry got a little more interesting today with the announcement that modern convenience chain Foxtrot and natural grocery chain Dom’s Kitchen & Market will be merging in an all-stock deal that will create a new holding company called Outfox Hospitality.