Three of the largest U.S. beer companies dropped a slate of new advertisements this week in an effort to capture the attention of soccer fans tuning into the 2018 World Cup. Anheuser-Busch InBev, the world’s largest brewer, rolled out three new medieval-themed commercials for Bud Light, one of which was created for the World Cup and produced in both English and Spanish.
- BREWERY TYPE
- Production - Large
360 Hamilton Avenue
White Plains, New York 10601 USA
- None specified...
- ANNUAL PRODUCTION
• Lagunitas Brewing Co
- DO YOU WORK FOR THIS BREWERY?
Help us keep this listing up to date.
Request access to edit this brewery listing
Heineken USA today announced that Maggie Timoney, who currently serves as the CEO and managing director of Heineken Ireland, will take over as CEO of the international beer maker’s U.S. division starting September 1. With the appointment, Timoney, a U.S. citizen who got her start in the beer business in 1993 as a sales supervisor for New York’s Sound Distributing Corporation, will become the first female CEO at a major U.S. beer company.
Heineken is looking to Birra Moretti for growth with its innovative new draught beer system, BLADE. Italian import Birra Moretti will combine with BLADE to deliver a premium, international craft draught beer experience and a “taste of home” to consumers in Italian restaurants, pizzerias, and other on-premise accounts that may have considered their beer volume too low to warrant the traditional draught system investment.
In this edition of People Moves: Avery Brewing’s COO resigns, and the Boulder, Colorado-based craft brewery lays off six workers; Wormtown Brewery names a new general sales manager; Heineken USA forms an new sales operations team; and more industry personnel moves.
HEINEKEN USA today announced its sponsorship of NYC Pride and Capital Pride Alliance, demonstrating its continued commitment to the LGBTQ community.
This summer, Strongbow Hard Ciders is bringing back by popular demand the renowned Original Dry.
In this week’s edition of Last Call: Another brewery files for bankruptcy; Stone seeks to dismiss MillerCoors’ counterclaims; Tree House and Jester King announce expansion plans; BrewDog and Terrapin announce new hires; and more.
Tecate Light is introducing a new 7-oz bottle 20-pack to its range of premium imported beer package options.
Building on the brand’s rallying call to ‘uncage’ bravery in pursuit of passion, this campaign demonstrates how far the impact of creative courage can go. Featuring an eclectic group of Uncaged Heroes from fields as diverse as technology, dance, fashion, music, art and food, Tiger Beer will inspire people to look beyond familiar faces and discover those who are truly shaping the future – proof that if you have the courage to pursue your passion, you can make a positive impact on the world.
Heineken is bringing back the CoolerPack, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by simply removing the top to the case and adding ice, bringing convenience and occasion-based purchase choice to beer drinkers everywhere.
In an exciting evolution of its “Most Interesting Man” campaign, Dos Equis® is out to prove that “interesting” is not limited to just one man; everyone can be interesante. The Keep it Interesante campaign aims to drive home the creative edge the brand is known for, while helping fans bring their irreverent stories to life in a way that makes their stories even more entertaining.
In an exciting evolution of its “Most Interesting Man” campaign, Dos Equis is out to prove that “interesting” is not limited to just one man; everyone can be interesante. The Keep it Interesante campaign aims to drive home the creative edge the brand is known for, while helping fans bring their irreverent stories to life in away that makes their stories even more entertaining.
After more than 14 years with Heineken, Nuno Teles is departing the company to become president of Diageo North America’s beer division. Teles, who has served as Heineken USA’s chief marketing officer since 2014, will take over the Diageo role from Todd Day on March 1 and report to Diageo North America president Deirdre Mahlan.
Amstel Xlight is redefining how light beer fits into an active lifestyle. Starting February, beer drinkers in Arizona, Texas, and Massachusetts will learn how Amstel Xlight is the first beer to embrace fitness in all forms, and how with only 90 calories, 2 grams of carbs, 4.2% ABV, and 4 IBUs, Amstel Xlight complements their version of an active lifestyle. Amstel Xlight embraces fitness for everyday people, who exercise to stay in shape, are active for the sheer fun of it, and for whom life is their workout.
No job listings found for Heineken USA. Post a job listing now.
Year Round Beers
|No records to display.|
|No records to display.|
|No records to display.|
No events found for Heineken USA. Post an event now.