Heineken USA

Heineken USA

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Website
heinekenusa.com/
Phone
914-681-4100
Location
White Plains, New York
Brewery Social Media

Founded
1864
BREWERY TYPE
Production - Large
Address
360 Hamilton Avenue
Suite 1103
White Plains, New York 10601 USA
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Overview
None specified...
ANNUAL PRODUCTION
Unknown
SUBSIDIARIES:
Lagunitas Brewing Co
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Anheuser-Busch, Constellation Brands and Heineken Release New Ad Campaigns Ahead of World Cup

Anheuser-Busch, Constellation Brands and Heineken Release New Ad Campaigns Ahead of World Cup

Three of the largest U.S. beer companies dropped a slate of new advertisements this week in an effort to capture the attention of soccer fans tuning into the 2018 World Cup. Anheuser-Busch InBev, the world’s largest brewer, rolled out three new medieval-themed commercials for Bud Light, one of which was created for the World Cup and produced in both English and Spanish.

Newly Appointed Heineken USA Chief Becomes First Woman to Lead Major US Brewery

Newly Appointed Heineken USA Chief Becomes First Woman to Lead Major US Brewery

Heineken USA today announced that Maggie Timoney, who currently serves as the CEO and managing director of Heineken Ireland, will take over as CEO of the international beer maker’s U.S. division starting September 1. With the appointment, Timoney, a U.S. citizen who got her start in the beer business in 1993 as a sales supervisor for New York’s Sound Distributing Corporation, will become the first female CEO at a major U.S. beer company.

Heineken Taps Birra Moretti to Drive Tabletop Draft ‘Blade’ Innovation

Heineken Taps Birra Moretti to Drive Tabletop Draft ‘Blade’ Innovation

Heineken is looking to Birra Moretti for growth with its innovative new draught beer system, BLADE. Italian import Birra Moretti will combine with BLADE to deliver a premium, international craft draught beer experience and a “taste of home” to consumers in Italian restaurants, pizzerias, and other on-premise accounts that may have considered their beer volume too low to warrant the traditional draught system investment.

People Moves: Avery Brewing COO Departs; Wormtown Names General Sales Manager

People Moves: Avery Brewing COO Departs; Wormtown Names General Sales Manager

In this edition of People Moves: Avery Brewing’s COO resigns, and the Boulder, Colorado-based craft brewery lays off six workers; Wormtown Brewery names a new general sales manager; Heineken USA forms an new sales operations team; and more industry personnel moves.

Heineken USA Launches ‘Uncaged’ Campaign for Tiger Beer

Heineken USA Launches ‘Uncaged’ Campaign for Tiger Beer

Building on the brand’s rallying call to ‘uncage’ bravery in pursuit of passion, this campaign demonstrates how far the impact of creative courage can go. Featuring an eclectic group of Uncaged Heroes from fields as diverse as technology, dance, fashion, music, art and food, Tiger Beer will inspire people to look beyond familiar faces and discover those who are truly shaping the future – proof that if you have the courage to pursue your passion, you can make a positive impact on the world.

Heineken to Release 18-Bottle CoolerPack This Summer

Heineken to Release 18-Bottle CoolerPack This Summer

Heineken is bringing back the CoolerPack, an engineered 18-pack cardboard packaging innovation that allows consumers to chill their Heineken by simply removing the top to the case and adding ice, bringing convenience and occasion-based purchase choice to beer drinkers everywhere.

Heineken USA Unveils New Dos Equis Campaign Called ‘Keep it Interesante’

Heineken USA Unveils New Dos Equis Campaign Called ‘Keep it Interesante’

In an exciting evolution of its “Most Interesting Man” campaign, Dos Equis® is out to prove that “interesting” is not limited to just one man; everyone can be interesante. The Keep it Interesante campaign aims to drive home the creative edge the brand is known for, while helping fans bring their irreverent stories to life in a way that makes their stories even more entertaining.

Heineken Debuts Dos Equis ‘Keep It Interesante’ Campaign

Heineken Debuts Dos Equis ‘Keep It Interesante’ Campaign

In an exciting evolution of its “Most Interesting Man” campaign, Dos Equis is out to prove that “interesting” is not limited to just one man; everyone can be interesante. The Keep it Interesante campaign aims to drive home the creative edge the brand is known for, while helping fans bring their irreverent stories to life in away that makes their stories even more entertaining.

Heineken USA CMO Departs for Diageo

Heineken USA CMO Departs for Diageo

After more than 14 years with Heineken, Nuno Teles is departing the company to become president of Diageo North America’s beer division. Teles, who has served as Heineken USA’s chief marketing officer since 2014, will take over the Diageo role from Todd Day on March 1 and report to Diageo North America president Deirdre Mahlan.

Heineken USA Introduces New Campaign for Amstel Xlight

Heineken USA Introduces New Campaign for Amstel Xlight

Amstel Xlight is redefining how light beer fits into an active lifestyle. Starting February, beer drinkers in Arizona, Texas, and Massachusetts will learn how Amstel Xlight is the first beer to embrace fitness in all forms, and how with only 90 calories, 2 grams of carbs, 4.2% ABV, and 4 IBUs, Amstel Xlight complements their version of an active lifestyle. Amstel Xlight embraces fitness for everyday people, who exercise to stay in shape, are active for the sheer fun of it, and for whom life is their workout.


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