Sweetwater Brewing Company

Check out news items initially reported in the Brewbound Insider Newsletter August 6-7, including headlines from A-B, Tilray Brands, Departed Soles and more.

Tilray’s Portfolio Plans for UK BrewDog Locations; This Year’s Top New Products; The Importance of Beer Bars; And Founders KBS Bourbon.

Tilray Brands’ 2026 first quarter – covering the all-important summer selling season – was “flat” due to the cannabis and craft beer platform’s Project 420 cost-savings initiative, Tilray chairman and CEO Irwin Simon shared Thursday during a call with investors and analysts.

Tilray Brands chairman and CEO Irwin Simon doesn’t believe the narrative that drinkers – including the youngest legal-drinking-age consumers – are giving up alcohol.

SweetWater Brewing Company, the largest craft brewer in the Southeast and a subsidiary of Tilray Brands, Inc., announced the release of its new Hammer Red Amber Ale, the latest collaboration beer as part of its partnership with Georgia Aquarium.

Tilray Brands has a busy slate of new products set to hit retail in the coming weeks and months. U.S. beer division president Ty Gilmore and new CMO Prinz Pinakatt shared details on the new products with Brewbound.

SweetWater Brewing Company, the largest craft brewer in the Southeast and a subsidiary of Tilray Brands, announced a new partnership with Atlanta Track Club, the second-largest running organization in the United States that delivers world-class running events and training programs along with community outreach in the Metro Atlanta Area.

SweetWater Brewing Company (“SweetWater Brewing” or “SweetWater”), the largest craft brewer in the Southeast and a subsidiary of Tilray Brands, Inc. (“Tilray” or the “Company”) (NASDAQ: TLRY and TSX: TLRY), announced the release of two bold additions to the SweetWater Gummies line of brews, its latest run on fruit-flavored, high-alcohol beers.

Ty Gilmore, president of Tilray Brands’ U.S. beer division, estimated that he receives around two to three calls a day from potential sellers looking to join the Canadian cannabis firm’s craft brewery platform.

SweetWater Brewing Company (“SweetWater Brewing” or “SweetWater”), the largest craft brewer in the Southeast and a subsidiary of Tilray Brands, Inc. (“Tilray” or the “Company”) (NASDAQ: TLRY and TSX: TLRY), announced the latest innovation in its acclaimed IPA series – ‘Half-A-Gummie’ IPA.

Tilray Brands announced an $85 million all cash deal to acquire eight craft beverage brands from Anheuser-Busch earlier this week. Tilray CEO and chairman Irwin D. Simon spoke with Brewbound about the transaction on Tuesday. Here’s our Q&A.

SweetWater Brewing Company, the ninth largest craft brewer in the U.S. and a subsidiary of Tilray Brands, Inc., today announces the release of SweetWater Gummies, a new line of easy-drinking, high-alcohol craft ales brewed for an endless summer of haze and juicy flavor.

Tilray Brands, the parent company of SweetWater and Montauk, has launched Good Supply Easy Lager, a 4.2% ABV premium light lager.

SweetWater Brewing Company, the ninth largest craft brewer in the U.S. and a subsidiary of Tilray Brands, today announces the launch of SweetWater Spirits, a new collection of bright and refreshing ready-to-drink mixed cocktails in a can featuring two spirits-based cocktails Vodka Soda Citrus and Vodka Soda Punch available in 12-ounce cans at 105 calories each. SweetWater Spirits are tasty libations, featuring premium vodka and real citrus fruit juices.