The first collaboration between SweetWater Brewing Company and its now parent company Tilray (which merged in May with Aphria) became clearer today with the announced launch of BC Lager, a collaboration beer between the Atlanta craft brewery and the Canadian cannabis firm’s Broken Coast brand.

Great Lakes Brewing, the 35-year-old Ohio craft brewery, recently underwent a self-reflection: “How do we continue to attract new consumers, when many of today’s drinkers were in diapers at our brewery’s founding?”

Denver Beer Co. is joining the NFT scene.

The owners of the Stonewall Inn — the historic bar in New York City where a 1969 uprising sparked the LGBTQ community’s fight for equality and is commemorated every June during Pride month — are removing Anheuser-Busch InBev offerings from the bar in advance of New York’s annual Pride march on Sunday, June 27.

On-premise sales velocity increased +78% in the week ending June 12 compared to the same time last year, according to the latest report from market research firm CGA.

E-commerce convenience store delivery platform GoPuff has struck another deal to acquire a brick-and-mortar alcohol retailer, Louisville, Kentucky-based Liquor Barn, which operates 23 stores throughout the state.

Minhas Craft Brewery, the second-oldest continuously run brewery in the U.S., is producing Happy Dad Hard Seltzer, which was created by the Nelk Boys, a group of Canadian YouTubers with more than 6.6 million subscribers.

Two former employees of Wormtown Brewery in Worcester, Massachusetts, are exploring their legal options after alleged sexual harassment and racially charged comments by fellow staff members, according to The Boston Globe.

The craft segment’s slide into the red in off-premise scan data against tough year-ago comps may not be a bad thing for craft brewers, according to Brewers Association (BA) chief economist Bart Watson.

Beer consumption by Americans did not increase during the COVID-19 pandemic, according to research by Echelon Insights on behalf of the Beer Institute (BI), a national trade association.

YouTube will no longer accept advertising on its masthead space for alcoholic beverages, gambling, prescription drugs, and political ads.

Thunder only happens when it rains … and at BeatBox, it’s raining Cranberry Dreams.

Black is Beautiful, a collaborative initiative started by Weathered Souls Brewing to fight police brutality and other injustices against people of color, has raised $2.2 million, according to a Facebook post by the San Antonio-basec craft brewery.

Seventy-seven percent of consumers are spending the same or more than they did pre-COVID-19, according to the latest CGA on-premise report spanning June 4-7.