Justin Kendall provides daily coverage of the beer industry on Brewbound.com, conducts live-streamed interviews during Brewbound’s events and co-produces the Brewbound podcast. Kendall is a nearly 20-year career journalist who led alt-weekly newspapers in Kansas City, Missouri, and Des Moines, Iowa.
Just how big a part of the beer category could hard seltzer be by 2025? It depends on who you ask. During this month’s Beverage Forum, Anthony Von Mandl and Jim Koch, the leaders of the companies that produce the two largest hard seltzer brands, White Claw and Truly, respectively, offered differing projections, according to analysts’ reports.
Just days after an amendment to allow shipping of alcoholic beverages via the United States Postal Service died, the legislation was resurrected as the “USPS Shipping Equity Act” and introduced into Congress on Monday.
Sierra Nevada VP of sales Nick Lundquist has resigned from the company “to pursue other opportunities,” according to a note shared with wholesalers by Joe Whitney, the Chico, California-headquartered craft brewery’s chief commercial officer.
Goose Island creates several innovation roles; former Brewbound editor joins Athletic Brewing as emerging brands manager; and Boulevard brings on HR director.
New hard seltzer offerings continue to play a “vital role” in driving growth of the booming segment, while several core SKUs keep “churning out growth,” Bump Williams Consulting found in the firm’s latest analysis of the $4.1 billion and climbing hard seltzer segment.
Registration for the Brewers Association’s (BA) annual Craft Brewers Conference (CBC) and BrewExpo America opens Tuesday, May 4, and the trade group has provided an overview of safety measures for the trade show.
The National Beer Wholesaler Association’s (NBWA) annual legislative conference reconvened, albeit virtually, a year after the pandemic forced the cancellation of the 2020 event.
California craft brewers had a rougher 2020 than the overall industry, as in-state volume production declined 11% compared to 9% nationwide, Brewers Association (BA) chief economist Bart Watson reported last week during his presentation at the California Craft Brewers Association’s spring summit.
Anheuser-Busch InBev has forged a master distributor agreement with Canteen Spirits, while its growth and innovation arm ZX Ventures has made an investment in the 2-year-old ready-to-drink canned cocktail brand.
After initial projections that the hard seltzer segment would grow at a rate of 70-100%, Boston Beer CEO Dave Burwick said the expectation is now in the 60-90% range, with Truly outpacing the segment.
Boston Beer Company’s torrid run driven by Truly Hard Seltzer and Twisted Tea continued into the first quarter of 2021. Through the first 13 weeks of 2021, Boston Beer — whose brands include Samuel Adams, Truly Hard Seltzer, Dogfish Head Craft Brewery, Twisted Tea and Angry Orchard — reported a 48% increase in depletions and a 60.1% increase in shipments.