Austin Eastciders Expands Distribution to the Carolinas

AUSTIN, Texas – Austin Eastciders, the number one craft cider in Texas and number three in the U.S., rolls out its line of easy-drinking ciders to North Carolina and South Carolina this month. Mims Distributing, Carolina Premium, Caffey Distributing, Coastal Beverage and United Beverage are the wholesale partners for the venture. Cider lovers in the Carolinas can findAustin Eastciders at Harris Teeter and Lowe’s, as well as bars and restaurants across the region.

“Americans are falling in love with cider all over again and we couldn’t be more pleased to be available now in the Carolinas,” said Johnny Heiselberg, CEO, AustinEastciders. “Craft cider was up 55% in North Carolina in 2017 so we’re looking forward to introducing Austin Eastciders to cider fans in the region.”

“Mims Distributing Company is proud to partner with Austin Eastciders as they launch in the Carolinas,” said Jeff Mims, Chief Sales Officer, Mims DistributingCompany. “Ciders with the growth potential and consumer appeal that Austin Eastciders embody are ideal brands for our portfolio.”

Founded in 2013, Austin Eastciders has six cider varieties, including Austin EastcidersOriginal Dry Cider, Austin Eastciders Texas Honey, Austin Eastciders HoppedCider, Austin Eastciders Blood Orange, Austin Eastciders Pineapple Cider andAustin Eastciders Ruby Red Grapefruit. The Austin-based cidery just shipped over 500,000 cases in its fourth full year of operations and recently opened a1,960-square-foot tasting room in its hometown.

About Austin Eastciders

With the inclusive rallying-cry, “Cider Y’all,” Austin Eastciders produces craft ciders in Austin,Texas, using all-natural ingredients and bittersweet apples to create traditionally inspired ciders. Founded in 2013, Austin Eastciders has six cider varieties, including Austin Eastciders Original Dry Cider, Austin Eastciders Texas Honey, Austin Eastciders Hopped Cider, Austin Eastciders Blood Orange, Austin Eastciders Pineapple Cider and Austin Eastciders Ruby Red Grapefruit. Austin Eastciders products are available in retailers like HEB, Kroger, Target and Whole Foods and in bars and restaurants throughout Texas, Oklahoma, Philadelphia, DC, New York and other markets across the Mid-Atlantic. Austin Eastciders is available in 6-pack and12-pack 12oz cans and draft. In all of their current markets Austin Eastciders also hosts several “tap takeover” events each month, where fans can sample limited release offerings and special tasting experiences. For the latest on Austin Eastciders, follow them on Facebook, Twitter, and Instagram under @Eastcidersor visit austineastciders.com.

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