LOS ANGELES (April 8, 2025) – California craft pioneers Benny Boy Brewing and indie rock band Lord Huron have partnered to create Meet Me in the Woods, a spruce tip heritage cider inspired by the woodland wanderlust of the band’s acclaimed Strange Trails album on its 10th anniversary. Meet Me in the Woods debuts today at a Lord Huron concert in Benny Boy Brewing’s Backyard beer and cider garden.
This collaboration marks a first for the award-winning Los Angeles brewery and cidery known for its approachable and sessionable, dry California cider made with farm-fresh quality ingredients. For the band, it follows the release of its two recent singles: “Who Laughs Last? (feat. Kristen Stewart)” and “Nothing I Need.” Lord Huron frontman Ben Schneider worked closely with Benny Boy Brewing on design and development to bring this partnership to life.
Meet Me in the Woods translates the album’s lore and lush notes into a crisp sparkling cider that ventures on a journey through the mystical forest of fermentation. California Newtown Pippin and Black Twig heritage cider apples combine in a balance of natural sweetness and acidity, steeped in sustainably wild-harvested spruce tips for a piney, woodsy character. Natural carbonation and zero filtration enhance the overall flavor profile with complexity, a smooth mouthfeel, and a clean, fresh finish.
The label, designed by Darn Good Design Co., showcases an alluring woodland scene with an elusive figure leading the way through a tunnel of twisted branches and into a bright light.
“We had fun crafting a cider with notes as adventurous as the music that inspired it,” said Benny Boy Brewing Co-Founder Benny Farber. “To truly capture the essence of Strange Trails in this cider, we played the album on repeat during bottling, so every sip tells a story.”
“It was an interesting challenge, trying to translate the themes and vibes of this record into a beverage. But these guys really did it; it tastes earthy, crisp yet somehow obscure, and a little spooky,” said Lord Huron’s Ben Schneider.
In addition to in-person at the brewery and cidery, the 7.7% ABV spruce tip heritage cider ($45, 750mL) will be available for purchase through Benny Boy Brewing’s online bottle shop beginning Wednesday, April 9 for nationwide shipping and on the road with Lord Huron’s sold-out Strange Trails – 10th Anniversary Tour in May.
“Our urban Backyard provides common ground, bringing people together with craft beverages, pop-up vendors, music, and engaging events,” continued Benny Boy Brewing Co-Founder Chelsey Rosetter. “We love creating new experiences for our guests that contribute to a sense of community, and we’re excited to expand our reach with our Meet Me in the Woods alongside Lord Huron’s tour.”
Meet Me In the Woods Spruce Tip Heritage Cider
Benny Boy Brewing x Lord Huron Collaboration
7.7% ABV
$45, 750mL bottle
- California Newtown Pippin apples, Black Twig heritage apples, and Spruce on Tap sustainably wild-harvested spruce tips
- Los Angeles, California
- Sparkling, unfiltered, naturally carbonated, and bottle conditioned
- Piney, bright, crisp, woodsy, and fresh flavor
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About Benny Boy Brewing
Benny Boy Brewing was founded in 2022 by husband and wife team Chelsey Rosetter and Benny Farber with the mission to create an outdoor drinking experience uniting craft beer, cider and wine lovers in one urban Backyard. Located in historic Lincoln Heights, minutes from downtown Los Angeles, Benny Boy Brewing is LA’s first combined brewery & cidery. It is home to the only Tank Bar in the city, a 15-barrel production brewery, a separate cider house, and a spacious outdoor beer garden that is a hotspot destination for pop-up food vendors. Following Old World traditions, Benny Boy Brewing produces world-class beer and dry California cider with quality ingredients straight from the farm, less processing, zero filtering, and only natural carbonation. Benny Boy Brewing has been recognized in Imbibe Magazine’s 2023 Imbibe 75, Sunset’s 2023 Travel Awards, and StarChefs 2024 Los Angeles Rising Stars – the first brewery in L.A. to win this award. 1821 Daly St, Los Angeles, CA 90031 | bennyboybrewing.com | @bennyboybrewing
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