Revolution Expands Distribution to Massachusetts


Revolution Brewing has announced plans to officially expand distribution to Massachusetts, signing with Massachusetts Beverage Alliance (MBA) for statewide coverage beginning Nov. 2.

The decision to begin selling beer on the east coast is more of a personal one for Revolution founder Josh Deth, who was born and raised in Newton, Mass., a Boston suburb.

“I’ve always wanted to bring our beers out to Massachusetts where I grew up,” he said in a press statement. “With our brewery expansion almost complete, now is the right time.”

Revolution embarked on a multi-million dollar expansion this summer, purchasing a new 120-barrel brewhouse – twice the size of its current system — and four 800-barrel fermentation tanks.

Production at the company’s 90,000 sq. ft. facility is capable of being scaled to about 225,000 barrels as a result of the expansion, Donn Bichsel, Revolution’s director of sales and marketing told Brewbound in May.

The company said it expects to sell 65,000 barrels this year, up from 50,000 barrels in 2014.

Revolution products had been available, in limited quantities, throughout parts of Massachusetts since March, when the Chicago-based brewery sent a small, one-time shipment to MBA as part of the wholesaler’s “burst distribution” strategy.

The official launch will include the brewery’s popular Anti-Hero IPA, which accounts for nearly 60 percent of company-wide sales. the Hero Series line of specialty IPAs, and the Deep Wood Series of barrel-aged beers.

Massachusetts Beverage Alliance, which launched in September of 2011, is a craft-focused statewide network consisting of five distributors: Atlas Distributing Inc., Burke Distributing, Colonial Wholesale Beverage, Commercial Distributing Company and Merrimack Valley Distributing Company.