Brewbound Frontlines: Non-Alcoholic Bottle Shops on Maintaining Dry January’s Momentum

Dry January is over but health and wellness trends aren’t slowing down and neither are sales of NA versions of alcoholic beverages. The work has just begun too for dedicated non-alcoholic beer, wine and spirits retailers.

Chris Simmonds, proprietor of Ceremony, a Virginia-based chain of non-alcoholic bottle shops, and Nick Bodkins, co-founder and CEO of Boisson, which operates non-alcoholic drink shops in NY and California, discuss how they plan to keep up the momentum all year long. Both share insights on e-commerce, consumer demographics and what support they’d like to see from supplier partners.

Watch the video above.