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Brewery news

Experts: Austin Cocktails Purchase Doesn’t Signal Open Season on RTD M&A

Another independent canned cocktail maker boarded the “mother ship” last week when Constellation Brands announced the full acquisition of Austin Cocktails. It’s a move that’s in-step with the other global beverage companies picking up fast-growing RTD producers — but observers in the industry caution that the deal may not be the harbinger future RTD acquisitions.

Corona is the Official Cerveza of Major League Baseball

Corona is proud to announce that starting this baseball season it is the Official Cerveza of Major League Baseball (MLB). The multi-year sponsorship with Corona also includes a custom content platform on MLB.com and MLB Network that aims to bring fans closer to the sport and empower the next generation of star players to showcase their refreshing perspectives on and off the field.

Beer Summit Takeaways: A-B CEO Previews Bud Light Next; Digital Marketing Opportunities on Facebook, Instagram; Lots of Seltzer Talk

Anheuser-Busch InBev North American zone CEO Brendan Whitworth shared updates from across the company’s portfolio, distribution network and e-commerce platforms. Nearly a year after Diageo’s acquisition of Far West Spirits LLC, the maker of Lone River Ranch Water, Diageo Beer Company president Nuno Teles and Lone River founder and CEO Katie Beal Brown discussed the brand’s growth under the spirits giant’s guidance.