Jessica Infante joined Brewbound in 2019 after nearly a decade in a variety of marketing roles in the craft beer industry. Prior to that, she was a daily newspaper reporter at the Jersey Shore. Jess holds a bachelor’s degree in magazine journalism from the S.I. Newhouse School of Public Communications at Syracuse University and a master’s degree in integrated marketing communication from Emerson College. She is a certified Cicerone and lives in Salem, Massachusetts.
Two Robbers Hard Seltzer has raised $6 million in a Series A funding round led by New York-based Brand Foundry Ventures. The company has plans to add six new markets to its footprint: Maryland, Virginia, Rhode Island, Massachusetts, Michigan, and Washington, D.C.
Anheuser-Busch InBev has forged a master distributor agreement with Canteen Spirits, while its growth and innovation arm ZX Ventures has made an investment in the 2-year-old ready-to-drink canned cocktail brand.
Mass. Bay Brewing Company and the Massachusetts Brewers Guild (MBG) have launched Hop Forward Equality, a website with resources and a job board with the goal of creating a more diverse and equitable industry and consumer base for Bay State breweries. “We have to ask ourselves why, and we have to do a better job truly encompassing and embracing our communities,” MBG executive director Katie Stinchon said in a press release.
The loss of higher-margin on-premise consumption cost the beer industry more than $20 billion in 2020, National Beer Wholesalers Association chief economist Lester Jones reported yesterday during a webinar. “Volumes went up a little bit, maybe 0.5-1% up, but spending shifted dramatically,” Jones said. “
California Craft Brewers Association (CCBA) executive director Lori Ajax and lobbyist Chris Walker shared the progress the organization has made on behalf of the state’s craft breweries yesterday during what board chair Lynne Weaver called the “second and hopefully last” virtual conference. California is home to 958 craft breweries, which produced 3.3 million barrels in 2020, making it No. 1 in craft beer production nationwide.
The Stratford, Connecticut-based craft brewery has launched Daybreaker, a family of ready-to-drink, vodka-based cocktails, available in three flavors: Blood Orange, Cran-Lime and Meyer Lemonade. All three are mixed with real fruit juice and vodka distilled at Two Roads’ Area Two research and development space.
Indeed Brewing Company is adding its first hazy IPA to its portfolio of beers. After a year-long research and development process at the pilot brewery in Milwaukee and on a larger scale at the Northeast Minneapolis brewery, Aquafuzz Hazy IPA will be available in its Twin Cities self-distribution beginning April 26 and in broader distribution across Wisconsin, North Dakota, and Minnesota in May.
Over the last three months, consumers of all ages have demonstrated an increased willingness to go out, which has led to an uptick in restaurant sales. Last month, restaurants nationwide posted a 36% increase in sales year-over-year and a 13.6% increase over February sales.
Firestone Walker has reached a deal to acquire the Cali-Squeeze brand from SLO Brewing Co. Firestone Walker added that it has been “historically reluctant to develop beers outside the traditional footprint.” Nevertheless, the company has toyed with fruited beers but ultimately “recognized that Cali-Squeeze already had everything we were looking for.”
The Brewers Association (BA) ended 2020 with an operational net loss of $3.5 million, according to its 2020 stewardship report, which the organization released today. “No one was immune to hardship in 2020, including the Brewers Association,” president and CEO Bob Pease wrote in a note opening the report.
Amid rising competition in the ever-expanding hard seltzer segment, Mark Anthony Brands is adding two line extensions and one new variety pack to its White Claw franchise ahead of peak summer seltzer selling season. The company has finally announced the launch of long-rumored White Claw Surge, the 8% ABV version of the best selling hard seltzer, as well as a third variety pack.
Sales velocities at bars and restaurants have more than tripled year-over-year (+325%) now that the calendar is cycling the strictest lockdown period in 2020, according to Nielsen CGA, market research firm NielsenIQ’s on-premise arm. “Across all states, value velocity remains strongly positive compared to last year, when on-premise decline was at its height,” Nielsen CGA reported.
Brewers Association (BA) chief economist Bart Watson this week delivered his annual state of the industry report virtually for the second time, due to the 2020 cancellation and 2021 postponement of the Craft Brewers Conference, now slated to take place this fall. In 2020, the nation’s 8,764 craft breweries posted a 9% decline in beer volume, so Watson delved into the market forces and consumer trends that led to the first volume decline recorded in BA history during a webinar for members.
Atlantic Beverage Distributors’ fight to keep Jack’s Abby Craft Lagers from terminating their wholesaler relationship hit a roadblock this week when a judge denied the distributor’s motion for a preliminary injunction against a pending arbitration hearing.
