Level Up Your Digital Strategy, with The E-Premise Group, Firestone Walker, Great Notion and McDermott Will & Emery

Ruby Martinez, shopper marketing manager at Firestone Walker; Ethan Stienstra, co-founder of the E-Premise Group; Nichole Schustack, counsel for McDermott Will & Emery; and Paul Reiter, co-founder and CEO of Great Notion Brewing, discuss strategies for finding success in the digital world, including how your virtual presence can be a tool for building communities and growing brick-and-mortar sales.

Transcript

Speaker 1 [00:12] We saw a lot during the pandemic there was this shift where consumers were looking to the digital space for some of their belllk buying, and some of that stuff has sticked, some of that stuff has changed as we've gone out of the pandemic and people have gone back to retailers or they're changing how they're shopping in retailers and combining digital and in-person shopping. So we have a lot to dig into here. We're going to just jump right in. I'm going to introduce our panelists shopping marketer, shopper, marketing manager for Firestone Walker Ruby Martinez, e-premise Group…

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