Navy Pier Names RYTHM as Its Official THC Beverage Partner

RYTHM, Inc. (Nasdaq: RYM) today announced that Navy Pier has named RYTHM, Chicago’s flagship THC brand, as its official THC beverage partner, bringing hemp-derived THC beverages to the most visited destination in the Midwest, welcoming more than 8 million guests annually. The multi-year partnership launches May 22 and centers on the RYTHM Stage in the Navy Pier Beer Garden, brought to life through events, pop-ups, sampling, and seasonal programming.

Guests will have access to RYTHM’s full beverage lineup, including Sativa and Kush, each designed around distinct, effect-driven experiences. Señorita THC Margaritas will also be available alongside RYTHM at the garden and at select bars and points of sale across the Pier. The lineup of THC beverages arrives just in time for Navy Pier's largest summer of Pier-produced programming ever. All beverages will be available in 12oz cans with 5mg of hemp-derived THC.

“Consumers are choosing THC, and the venues they love are responding,” said Ben Kovler, Chairman and Interim CEO of RYTHM, Inc. “Navy Pier welcomes millions of visitors every year, and this summer, RYTHM will be part of that experience. As a Chicago-based company leading the industry forward, we are proud to showcase RYTHM and Señorita at our city’s premier leisure and cultural destination. Chicagoans are already embracing our THC beverages at iconic locations across the city, and we are excited for Navy Pier guests to experience them next.”

“As Navy Pier prepares for one of its most exciting seasons yet, we’re proud to partner with RYTHM to bring vibrant new energy to the Navy Pier Beer Garden,” said Elizabeth Halajian, Chief of Advancement at Navy Pier. “Partners like RYTHM help sustain and preserve Navy Pier as a cultural destination while supporting the free public programming and memorable guest experiences that define summers in Chicago.”

Partnering with Navy Pier is the latest milestone in RYTHM, Inc.'s growing presence across the country's most iconic live entertainment and destination venues. Earlier this year, Señorita and RYTHM made history as the first THC beverages available at a major U.S. arena when Chicago’s United Center named RYTHM, Inc. its official THC sponsor. Both brands are also available across Chicago's 16" on Center venues, including The Salt Shed, Thalia Hall, and The Empty Bottle, as well as Jam Productions venues including Riviera Theatre, Park West, and The Vic.

RYTHM and Señorita will be available for purchase at Navy Pier starting May 22. The brands can also be found at over 6,000 locations nationwide and ordered through direct-to-consumer delivery at RYTHMDrinks.com and SenoritaDrinks.com. Follow @RYTHMDrinks and @SenoritaDrinks on Instagram to stay up to date on the latest brand news and summer happenings.