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BrewboundPress Releases

Dust Bowl Brewing Co. Launches Strawberry Margarita Seltzer into Retail Distribution

info_outline PRESS RELEASE posted by Dust Bowl Brewing Co.

Oct. 28, 2025 at 2:28 pm

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new releaseDust Bowl Brewing CoStrawberry Margarita SeltzerTurlock
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Dust Bowl Brewing Company is pleased to announce the launch of Strawberry Margarita Seltzer in retail distribution. A longtime, exclusive draft favorite at Dust Bowl taprooms, this cocktail-inspired, malt-based seltzer is now available to Dust Bowl's distribution network in 16-ounce / 4 pack cans and draft.

Crafted with real strawberry and key lime, Strawberry Margarita Seltzer offers a bold 10% ABV, which is balanced by fresh citrus and strawberry flavor. Designed for versatility, it's delicious straight from the can or served over ice with a salt or Tajín rim for an extra kick.

"Prior to having a distillery, we wanted to create a seltzer that had the kind of flavor that a fan of cocktails would enjoy," comments Don Oliver, Brewmaster. "We leaned heavy into the key lime addition, pulp and all, with an accent of strawberry and subtle warmth from the alcohol to give the right impression."

"At 10% ABV, Strawberry Margarita Seltzer is not only bursting with flavor, but it also delivers a satisfying, full-bodied profile that sets it apart from lighter seltzers," said Brett Tate, Founder/Owner, Dust Bowl Brewing Co. "Up until now, Strawberry Margarita Seltzer has been exclusive to our taprooms. Now that it's available in retail distribution, it opens the door for on-premise accounts limited to a beer and wine license to offer their customers a cocktail-like option. On draft, it's extremely profitable—typically served over ice in 8-ounce pours—which essentially doubles the profit potential of a keg compared to beer."

Look for Strawberry Margarita Seltzer at your favorite Dust Bowl retailer or any Dust Bowl taproom located in Turlock, Livermore, Elk Grove, and Monterey, California. The product is also available online for direct-to-consumer sales (California only).

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