• BevNET
  • Nosh
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Sign Out Manage Account
Sign Out User Short Name
Login Become an Insider

Features

  • Brewbound Live
  • Jobs
  • Beyond Beer
  • Big Beer
  • Craft
  • Data
  • Distribution
  • Legislative
  • M&A
  • New Products
  • On-Premise & At-The-Brewery Trends
  • People Moves
  • Podcast
  • Voices
  • PR
    back
    • Beer Companies
    • Supplier & Service Provider
  • Supplier News
  • Content Calendar

Resources

  • Videos
    back
    • Brewbound Live Replay
      Replay Strategic Business Presentations
    • Data Club
      Wonderful Insights From Beloved Brands
    • Frontlines
      Stay Updated And Ready
    • All Videos
  • Newsletter
    back
    • View Archive
    • Free Sign Up
  • Submit
    back
    • Submit News
    • Best of 2025 Awards
    • Submit Beer Event
  • Directories
    back
    • Brewery Database
    • Marketplace
    • Nombase CPG Directory
    • Brewbound Awards
    • Beer Events Calendar
    • Supplier & Services Guide
  • About
    back
    • Media Kit & Advertising
    • About Brewbound
    • Contact Us
    • Team
    • Charter Members

Account

Login
  • Settings
Become an Insider
  • Brewbound Live
  • Jobs
  • Podcast
  • Data
  • M&A
  • Newsletter
  • PR
  • Submit News
BrewboundPress Releases

Alvarado Street Brewery Celebrates 10th Anniversary With Three Events on the Monterey Peninsula + Releases Six Epic 10th Anniversary Collaboration Beers

info_outline PRESS RELEASE posted by Alvarado Street Brewery

May. 1, 2024 at 8:33 pm

X LinkedIn Reddit Facebook Email
Report Press Release
10th AnniversaryAlvarado Street BreweryCraft Beer EventsFood and Drink
Beer Companies
  • image-01


MONTEREY, Calif.-- Alvarado Street Brewery celebrates 10 Years of Drinking Fresh and 10 Years Of Burping Hops by hosting three special events at their various locations on the Monterey Peninsula from May 3 - 5, 2024. Alvarado Street also enlists a dream team of hop specialists for their 10th Anniversary for the release of six collaboration beers featuring the acclaimed Monterey brewery with 18 of their closest brewer friends. Repping both the West Coast and East Coast to spotlight true-to-form styles and the evolution of craft beer innovation, Alvarado Street brings beer fans sublime collabs with Other Half, Trillium, Cellarmaker, Firestone Walker, Faction, Monkish, Green Cheek, Cloudburst, Pinthouse, and more. 

"The last decade has been such a pleasure -- we've been able to live our dream and create delicious beer and serve it with great food and warm service to our community," says J.C. Hill (Founder & Brewmaster, Alvarado Street Brewery). "Thanks so much to our customers and fans that make our job so rewarding, and also of course to our team at ASB. We have such dedicated professionals who obsess over detail, I'm truly lucky to work alongside them."

Hoist a glass of Alvarado Street at one of their upcoming 10th Anniversary events and enjoy a truly exceptional lineup of six collaboration beers. 

Fri., May 3: 10th Anniversary Beer Garden Party @ Monterey Brewery & Grill
Alvarado Street kicks off the festivities with a 10th Anniversary Beer Garden Party at their original downtown Monterey Brewery & Grill (4pm - 8pm). Be among the first to taste through their 10th Anniversary beer collaborations as well as experience a tasty double version (8.2% ABV) of their first-ever brewed IPA at the brewpub, named Minesweeper. Tons of guest taps will be on hand featuring beers from the various collaborating breweries, including a draught-only Double Hazy IPA with Monkish. Also, enjoy items from their stellar food menu, including the brand-new 10" Cheesy 'Frico' Thin-Crusted Bar Pies in four styles: Old Town, Calabrese & Pineapple, Salchicha Macha, and Garden. 

Sat., May 4: Kölsch Service @ Carmel Brewery & Bistro
Alvarado Street hosts an early-20th Century Köln (Germany) tradition Kölsch Service for the first time at their Carmel Brewery & Bistro (11:30am-8pm). Revelers will indulge in the delightfulness of extremely fresh beer in .2L stangen (glasses) while köbes (servers) return with another stange of Kölsch once your glass is empty. No need to ask for another beer as köbes are on the lookout for empties while adding a notch to your deckle (coaster) to calculate how many stangen you've enjoyed. Once you're done lagering, simply put the deckle atop your glass and you'll be closed out for the day. Make sure to dive into German-inspired food specials while enjoying the company of your friends and family. 

Sun., May 5: Cinco de Mayo @ Alvarado On Main
For Cinco de Mayo, imbibe with an Alvarado "Main Street Michelada" (pictured below) while vibin' out to tracks spun by a live DJ on the new Mezzanine (12pm-5pm). Check out crafts by local vendors (12pm-4pm), enjoy food specials such as Concha Bread Pudding, Verde Tacos, and Pastor Nachos, and play Lotería (5pm-8pm) to benefit CASA of Monterey County (Court Appointed Special Advocates For Children) at Alvarado On Main. 

10th Anniversary Collaboration Beers:

DDH To Taste (DDH Hazy Double IPA, 9% ABV) -- Alvarado Street + Burial + Other Half + Trillium
(The Art Styles of Alvarado Street – Typography)

Retro Resin (West Coast IPA, 7% ABV) -- Alvarado Street + Altamont + Burgeon + North Park + Shred + Urban Roots 
(The Art Styles of Alvarado Street – Retrowave)

Nostalgic Face Swap (Pale Ale, 5.5% ABV) -- Alvarado Street + Cellarmaker + Cloudburst + Faction + Pinthouse
(The Art Styles of Alvarado Street – Nostalgia)

Dream Ridez (West Coast Pilsner, 5.2% ABV) -- Alvarado Street + Firestone Walker + Highland Park + Humble Sea
(The Art Styles of Alvarado Street – Cars)

Spotlight Effect (Saison, 6% ABV) – Alvarado Street + Monkish + Sante Adairius + Yeast Of Eden
(The Art Styles of Alvarado Street – Swiss Modern)

Cheeky Torch (Jungle Bird-Inspired Hard Seltzer, 12.5% ABV) -- Alvarado Street + Green Cheek
(The Art Styles of Alvarado Street -- Culinary)

Alvarado Street Wins Big at World Beer Cup (Craft Brewers Conference -- April 24, 2024: Las Vegas, NV)
Alvarado Street Brewery takes home three medals at this year's World Beer Cup! Howzit Punch won a Silver medal in the American-Style Sour Ale category, Mai Tai P.A. won a Bronze medal in the American-Style Strong Pale Ale category, and Single Cone won a Bronze medal in the highly competitive American-Style India Pale Ale category. 

For More Information:
Learn More

Brewbound Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the beer and beyond industry. Join our community and stay ahead with exclusive insights from Brewbound.

Get Started

Already an Insider? Log In

Industry Marketplace

BrewDog USA - Your Partner in Contract Brewing

BrewDog USA - Your Partner in Contract Brewing

  • View All
  • Post a Listing

Latest News

Press Clips: A Pennsylvania Distribution Deal, Founders’ NA ‘Nonetheless’ and Reactions to the A-B/BeatBox Deal

Press Clips: A Pennsylvania Distribution Deal, Founders’ NA ‘Nonetheless’ and Reactions to the A-B/BeatBox Deal

Ball Buys Majority Stake in 2 European Canning Facilities

Ball Buys Majority Stake in 2 European Canning Facilities

SPONSORED POST
Building Community & Knowledge: CCBA’s Kelsey McQuaid-Craig on the California Craft Beer Summit

Building Community & Knowledge: CCBA’s Kelsey McQuaid-Craig on the California Craft Beer Summit

Featured Jobs

Head Brewer - Maplewood Brewing Company

Head Brewer - Maplewood Brewing Company

Senior Finance Manager - Tree House Brewing

Senior Finance Manager - Tree House Brewing

Taproom Operations Manager - Cerebral Brewing

Taproom Operations Manager - Cerebral Brewing

Retail General Manager - Lord Hobo Brewing Company

Retail General Manager - Lord Hobo Brewing Company

Sales Representative-Northwest NJ - Kane Brewing Company

Sales Representative-Northwest NJ - Kane Brewin...

Southern California Craft Beverage Sales Rep & Chain Store Merchandiser's - ABC Distribution Southern California

Southern California Craft Beverage Sales Rep & ...

  • View All Jobs
  • Post a Job

Additional News

Ikasu Brewing Wins 2025 Brewbound Pitch Slam Competition

Ikasu Brewing Wins 2025 Brewbound Pitch Slam Competition

Anheuser-Busch to Sell 1 Brewery, Close 2

Anheuser-Busch to Sell 1 Brewery, Close 2

Online Grocery Retailer Thrive Market Drops Alcohol, Bets Big on ANA

Online Grocery Retailer Thrive Market Drops Alcohol, Bets Big on ANA

Eight Finalists Vie For Brewbound Pitch Slam Title

Eight Finalists Vie For Brewbound Pitch Slam Title

Jobs in the Beer Industry

  1. Off-Premise Sales Representative - Cinderlands Beer Co. - Cinderlands Beer Co.
  2. Packaging Lead - No Label Brewing Co. - No Label Brewing Co.
  3. Brewer - Bottle Logic Brewing - Bottle Logic Brewing
  4. Head Brewer - Brewery in planning by Blue Fox Concepts - Brewery in planning by Blue Fox Concepts
  5. Retail General Manager - Lord Hobo Brewing Company - Lord Hobo Brewing Company
  6. Vice President of Sales - Atomic Dog Hard Cider - Atomic Dog Hard Cider
  7. Delivery Driver - Birdsmouth Beer - Birdsmouth Beer
  • View All Jobs
  • Post a Job

Promoted PR Posts

Volunteer Botanicals Innovates Functional Beverage Industry With Launch of 'Liquid Mushrooms'

Volunteer Botanicals Innovates Functional Beverage Industry With Launch of 'Liquid Mushrooms'

Hummingbirds Releases Report on the State of the Everyday Creator Ahead of 2026

Hummingbirds Releases Report on the State of the Everyday Creator Ahead of 2026

The Odom Corporation Selects GoSpotCheck for Better Compliance, Merchandising and Retail Execution

The Odom Corporation Selects GoSpotCheck for Better Compliance, Merchandising and Retail Execution

First Key Consulting Announces New CEO Kelly Heyworth

First Key Consulting Announces New CEO Kelly Heyworth

Rupee Beer Innovates with First-of-its-Kind Indian Darjeeling Hard Tea

Rupee Beer Innovates with First-of-its-Kind Indian Darjeeling Hard Tea

Heritage Global Partners to Auction Brewing and Restaurant Equipment from 9 Iron Hill Sites Under Bankruptcy Order

Heritage Global Partners to Auction Brewing and Restaurant Equipment from 9 Iron Hill Sites Under Bankruptcy Order

  • View All
  • Post a PR

Recent Articles

  • Newswire
  • Features
  • Spirits
  1. Nutrabolt Expands Global Footprint with Strategic Agreement in India
  2. The Wait Is Now Over - Join Us for Season 7 of Fair Isle's Bottle Membership Today!
  3. Beachwood Pizza & Beer Celebrates Three Years on Saturday, December 13 in Huntington Beach
  4. Three Floyds Brewing Partners with Tryon Distributing in North Carolina
  5. American Rebel Light Expands with Ace Distributing in Pennsylvania
  1. Press Clips: A Pennsylvania Distribution Deal, Founders’ NA ‘Nonetheless’ and Reactions to the A-B/BeatBox Deal
  2. Ball Buys Majority Stake in 2 European Canning Facilities
  3. Sycamore Brewing Co-Founder Will Divest and End Involvement Following Statutory Rape Charges
  4. Ikasu Brewing Wins 2025 Brewbound Pitch Slam Competition
  5. Anheuser-Busch to Sell 1 Brewery, Close 2
  1. Anheuser-Busch InBev To Acquire Majority Stake in BeatBox
  2. Lake Hour Hires First CEO, Eyes Hard Tea Expansion
  3. Zero Proof Playbook: John Wiseman of Curious Elixirs On A Decade In Adult Non-Alc
  4. Scotland’s Spirits Of Virtue Builds Arkansas Facility To Scale NA Tequila, Bourbon
  5. Bev-Alc Sales Slide Ahead of The Holidays
  6. Spirit Brands Preach Pivot from CPG Marketing Playbook
  7. CGA: Feelings Fuel On-Premise Choices Except For RTDs
  • View All
  • Submit News

Brewbound

Contact

  • Advertise with Brewbound
  • Submit News
  • Submit a Beer Event
  • Post a Job Listing
  • Contact Us

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • Youtube

Resources

  • About Brewbound
  • BevNET.com
  • Taste Radio Podcast
  • BevNET Magazine
  • NOSH
  • Nombase

Navigate

  • News
  • Events
  • Breweries
  • Craft Beer Jobs
  • Craft Beer Events Calendar
  • Industry Marketplace
  • Videos

©2010-2025 BevNET.com®, Inc. Terms of Use Privacy Policy

An error has occurred. This application may no longer respond until reloaded. Reload 🗙