• BevNET
  • Nosh
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider

Features

  • Brewbound Live
  • Jobs
  • Beyond Beer
  • Big Beer
  • Craft
  • Distribution
  • Data
  • M&A
  • New Products
  • People Moves
  • Podcast
  • Voices
  • PR
    back
    • Beer Companies
    • Supplier & Service Provider
  • Supplier News

Resources

  • Videos
    back
    • Brewbound Live Replay
      Replay Strategic Business Presentations
    • All Videos
  • Newsletter
    back
    • View Archive
    • Free Sign Up
  • Submit
    back
    • Submit News
    • Submit Beer Event
  • Directories
    back
    • Brewery Database
    • Marketplace
    • Nombase CPG Directory
    • Brewbound Awards
    • Supplier & Services Guide
  • About
    back
    • Media Kit & Advertising
    • About Brewbound
    • Contact Us
    • Team
    • Charter Members

Account

Login
  • Settings
Become an Insider
  • 2025 Awards
  • Brewbound Live 2026
  • Jobs
  • Podcast
  • Data
  • M&A
  • Newsletter
  • PR
  • Submit News
BrewboundPress Releases

Alvarado Street Brewery Celebrates 10th Anniversary With Three Events on the Monterey Peninsula + Releases Six Epic 10th Anniversary Collaboration Beers

info_outline PRESS RELEASE posted by Alvarado Street Brewery

May. 1, 2024 at 8:33 pm

X LinkedIn Reddit Facebook Email
Report Press Release
10th AnniversaryAlvarado Street BreweryCraft Beer EventsFood and Drink
Beer Companies
  • image-01


MONTEREY, Calif.-- Alvarado Street Brewery celebrates 10 Years of Drinking Fresh and 10 Years Of Burping Hops by hosting three special events at their various locations on the Monterey Peninsula from May 3 - 5, 2024. Alvarado Street also enlists a dream team of hop specialists for their 10th Anniversary for the release of six collaboration beers featuring the acclaimed Monterey brewery with 18 of their closest brewer friends. Repping both the West Coast and East Coast to spotlight true-to-form styles and the evolution of craft beer innovation, Alvarado Street brings beer fans sublime collabs with Other Half, Trillium, Cellarmaker, Firestone Walker, Faction, Monkish, Green Cheek, Cloudburst, Pinthouse, and more. 

"The last decade has been such a pleasure -- we've been able to live our dream and create delicious beer and serve it with great food and warm service to our community," says J.C. Hill (Founder & Brewmaster, Alvarado Street Brewery). "Thanks so much to our customers and fans that make our job so rewarding, and also of course to our team at ASB. We have such dedicated professionals who obsess over detail, I'm truly lucky to work alongside them."

Hoist a glass of Alvarado Street at one of their upcoming 10th Anniversary events and enjoy a truly exceptional lineup of six collaboration beers. 

Fri., May 3: 10th Anniversary Beer Garden Party @ Monterey Brewery & Grill
Alvarado Street kicks off the festivities with a 10th Anniversary Beer Garden Party at their original downtown Monterey Brewery & Grill (4pm - 8pm). Be among the first to taste through their 10th Anniversary beer collaborations as well as experience a tasty double version (8.2% ABV) of their first-ever brewed IPA at the brewpub, named Minesweeper. Tons of guest taps will be on hand featuring beers from the various collaborating breweries, including a draught-only Double Hazy IPA with Monkish. Also, enjoy items from their stellar food menu, including the brand-new 10" Cheesy 'Frico' Thin-Crusted Bar Pies in four styles: Old Town, Calabrese & Pineapple, Salchicha Macha, and Garden. 

Sat., May 4: Kölsch Service @ Carmel Brewery & Bistro
Alvarado Street hosts an early-20th Century Köln (Germany) tradition Kölsch Service for the first time at their Carmel Brewery & Bistro (11:30am-8pm). Revelers will indulge in the delightfulness of extremely fresh beer in .2L stangen (glasses) while köbes (servers) return with another stange of Kölsch once your glass is empty. No need to ask for another beer as köbes are on the lookout for empties while adding a notch to your deckle (coaster) to calculate how many stangen you've enjoyed. Once you're done lagering, simply put the deckle atop your glass and you'll be closed out for the day. Make sure to dive into German-inspired food specials while enjoying the company of your friends and family. 

Sun., May 5: Cinco de Mayo @ Alvarado On Main
For Cinco de Mayo, imbibe with an Alvarado "Main Street Michelada" (pictured below) while vibin' out to tracks spun by a live DJ on the new Mezzanine (12pm-5pm). Check out crafts by local vendors (12pm-4pm), enjoy food specials such as Concha Bread Pudding, Verde Tacos, and Pastor Nachos, and play Lotería (5pm-8pm) to benefit CASA of Monterey County (Court Appointed Special Advocates For Children) at Alvarado On Main. 

10th Anniversary Collaboration Beers:

DDH To Taste (DDH Hazy Double IPA, 9% ABV) -- Alvarado Street + Burial + Other Half + Trillium
(The Art Styles of Alvarado Street – Typography)

Retro Resin (West Coast IPA, 7% ABV) -- Alvarado Street + Altamont + Burgeon + North Park + Shred + Urban Roots 
(The Art Styles of Alvarado Street – Retrowave)

Nostalgic Face Swap (Pale Ale, 5.5% ABV) -- Alvarado Street + Cellarmaker + Cloudburst + Faction + Pinthouse
(The Art Styles of Alvarado Street – Nostalgia)

Dream Ridez (West Coast Pilsner, 5.2% ABV) -- Alvarado Street + Firestone Walker + Highland Park + Humble Sea
(The Art Styles of Alvarado Street – Cars)

Spotlight Effect (Saison, 6% ABV) – Alvarado Street + Monkish + Sante Adairius + Yeast Of Eden
(The Art Styles of Alvarado Street – Swiss Modern)

Cheeky Torch (Jungle Bird-Inspired Hard Seltzer, 12.5% ABV) -- Alvarado Street + Green Cheek
(The Art Styles of Alvarado Street -- Culinary)

Alvarado Street Wins Big at World Beer Cup (Craft Brewers Conference -- April 24, 2024: Las Vegas, NV)
Alvarado Street Brewery takes home three medals at this year's World Beer Cup! Howzit Punch won a Silver medal in the American-Style Sour Ale category, Mai Tai P.A. won a Bronze medal in the American-Style Strong Pale Ale category, and Single Cone won a Bronze medal in the highly competitive American-Style India Pale Ale category. 

For More Information:
Learn More

Brewbound Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive reporting, data, education, and industry exposure for beer & brewery leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In

Industry Marketplace

Contract Manufacturing & Packaging Services - Portland, Maine Area

Contract Manufacturing & Packaging Services - P...

  • View All
  • Post a Listing

Latest News

New Belgium Names Voodoo Ranger Leader Dave Knospe New CMO; Rebecca Dye Yonushonis to Exit

New Belgium Names Voodoo Ranger Leader Dave Knospe New CMO; Rebecca Dye Yonushonis to Exit

Spirits Distribution: As RNDC Unwinds, Suppliers Chase Payments, New Routes to Market

Spirits Distribution: As RNDC Unwinds, Suppliers Chase Payments, New Routes to Market

SPONSORED POST
What Suppliers Need to Know as Distributor Consolidation Reshapes the Middle Tier

What Suppliers Need to Know as Distributor Consolidation Reshapes the Middle Tier

Featured Jobs

Part-Time Account Scout / Brand Ambassador - Equilibrium Brewery

Part-Time Account Scout / Brand Ambassador - Eq...

National Sales Director - Allagash Brewing Company

National Sales Director - Allagash Brewing Company

Los Angeles Field Sales Representative - Allagash Brewing Company

Los Angeles Field Sales Representative - Allaga...

National & Key Account Manager - Bale Breaker Brewing Company

National & Key Account Manager - Bale Breaker B...

Director of Brewing Operations - Mountains Walking Brewery/ New Hokkaido Bevco

Director of Brewing Operations - Mountains Walk...

Vermont Sales Specialist - Burlington Beer Co.

Vermont Sales Specialist - Burlington Beer Co.

  • View All Jobs
  • Post a Job

Additional News

People Moves: Steven Pauwels Departs Great Lakes; Lucinda Ochwat Named Head of Sales at VIP

People Moves: Steven Pauwels Departs Great Lakes; Lucinda Ochwat Named Head of Sales at VIP

Pour One Out For Deschutes’ Kirkland Helles; Plus, World Cup, July 4 and Jersey Shore Chatter

Pour One Out For Deschutes’ Kirkland Helles; Plus, World Cup, July 4 and Jersey Shore Chatter

Maine Beer’s Dan Kleban Says He’s ‘In to Replace’ Graham Platner in US Senate Race

Maine Beer’s Dan Kleban Says He’s ‘In to Replace’ Graham Platner in US Senate Race

Press Clips: RNDC Files Notice of 160 Layoffs in Alaska; Denver’s Copper Kettle Seeks Donations for Closing Costs

Press Clips: RNDC Files Notice of 160 Layoffs in Alaska; Denver’s Copper Kettle Seeks Donations for Closing Costs

Jobs in the Beer Industry

  1. Facilities Manager - Trillium - Trillium
  2. Packaging Operator - Industrial Arts Brewing Company - Industrial Arts Brewing Company
  3. Brewer - Malibu Brewing Company - Malibu Brewing Company
  4. Part-Time Account Scout / Brand Ambassador - Equilibrium Brewery - Equilibrium Brewery
  5. Los Angeles Field Sales Representative - Allagash Brewing Company - Allagash Brewing Company
  6. von Trapp Brewery Cellar Person - von Trapp Brewery - von Trapp Brewery
  7. National Sales Director - Allagash Brewing Company - Allagash Brewing Company
  • View All Jobs
  • Post a Job

Promoted PR Posts

PopSips Expands Its Spiked Prebiotic Soda Into 2,000 Target, Walmart, Kroger, Safeway, and Sprouts Stores

PopSips Expands Its Spiked Prebiotic Soda Into 2,000 Target, Walmart, Kroger, Safeway, and Sprouts Stores

Pete Grego Beverage Business Consulting, LLC

Pete Grego Beverage Business Consulting, LLC

Celebrate and Support Tennessee State Parks with Beer

Celebrate and Support Tennessee State Parks with Beer

Canovation and CANPACK Formalize Collaboration to Accelerate CanReseal Toward Commercial Launch

Canovation and CANPACK Formalize Collaboration to Accelerate CanReseal Toward Commercial Launch

Founder Warren Ezra Achieves Amazon #1 Best Seller Status with New CPG Founder Book

Founder Warren Ezra Achieves Amazon #1 Best Seller Status with New CPG Founder Book

Merican Light Beer Expands into the Southeast with North Carolina and Tennessee Rollouts

Merican Light Beer Expands into the Southeast with North Carolina and Tennessee Rollouts

  • View All
  • Post a PR

Recent Articles

  • Newswire
  • Features
  • Spirits
  1. A Marine's Second Mission: How Kirk Parsons Turned a Tour in Georgia into a Family Wine Business
  2. Founder Warren Ezra Achieves Amazon #1 Best Seller Status with New CPG Founder Book
  3. Breckenridge Distillery Launches Breck Vodka Seltzer, A Crisp New Ready-To-Drink Line Born in the Rockies
  4. Public Coast Farm to Host First-Ever Blueberry Jams Celebration
  5. The New Highland Brewing Heritage Tour & Tasting Is a Must-Visit Beer City USA Experience
  1. New Belgium Names Voodoo Ranger Leader Dave Knospe New CMO; Rebecca Dye Yonushonis to Exit
  2. Spirits Distribution: As RNDC Unwinds, Suppliers Chase Payments, New Routes to Market
  3. Beer & Spirits in ‘Stable’ Decline as Wine Losses Accelerate Ahead of July 4, per NIQ Weekly Scans
  4. People Moves: Steven Pauwels Departs Great Lakes; Lucinda Ochwat Named Head of Sales at VIP
  5. Pour One Out For Deschutes’ Kirkland Helles; Plus, World Cup, July 4 and Jersey Shore Chatter
  1. Spirits Distribution: RNDC Fallout Squeezes Suppliers; SGWS Cuts Jobs; Suppliers Jump to Reyes
  2. Southern Glazer’s to Cut 1% of Workforce in Digital Sales Shift
  3. Sazerac Moves Spirits, RTD Portfolio to Reyes in Colorado
  4. Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion
  5. New RTDs From Vodkade, Wild Tide, E-40 and More
  6. Zero Proof Playbook: Soft Bar On What Sustains A Non-Alc Third Space
  7. M&A Activity For Scaled RTD Brands Expected to Ramp Up
  • View All
  • Submit News

Brewbound

Contact

  • Advertise with Brewbound
  • Submit News
  • Submit a Beer Event
  • Post a Job Listing
  • Contact Us

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • Youtube

Resources

  • About Brewbound
  • BevNET.com
  • Taste Radio Podcast
  • BevNET Magazine
  • NOSH
  • Nombase

Navigate

  • News
  • Events
  • Breweries
  • Craft Beer Jobs
  • Craft Beer Events Calendar
  • Industry Marketplace
  • Videos
BevNET CPG Media Logo

Brewbound is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙