New Belgium Promotes Rich Rush to Chief Sales Officer
New Belgium Brewing Company has appointed Rich Rush as its next chief sales officer.
New Belgium Brewing Company has appointed Rich Rush as its next chief sales officer.
News broke late yesterday that New Belgium has named Rebecca Dye Yonushonis as the company’s next CMO, filling the vacancy left by Shaun Belongie when he was appointed CEO last fall.
New Belgium has a new chief marketing officer. The Fort Collins, Colorado-based craft brewery has appointed Rebecca Dye Yonushonis to the role, filling the vacancy left by Shaun Belongie with his appointment as CEO in November.
Kirin-owned New Belgium Brewing announced several leadership changes today and provided an update on its search for a new chief marketing officer.
New Belgium shuttered its San Francisco taproom today, after nearly three years in business, the company announced.
New hard tea and hard lemonade brands continue to populate shelves, while the No. 1 hard tea brand continues to grow its share, despite being more than 20 years in the game.
New Belgium’s Voodoo Ranger Imperial IPA (Voodoo Ranger) is now the No. 1 craft beer by dollar sales in the convenience channel, passing Molson Coors’ Blue Moon Belgian White (Blue Moon), according to data firm Circana’s monthly beer report. Voodoo Ranger has increased c-store dollar sales +14.8%, to more than $81 million year-to-date (YTD), ending November 5. The IPA now has 5.84% share of total craft beer dollar sales in the channel.
We now know who will lead the next chapter of New Belgium Brewing. Chief marketing officer Shaun Belongie has been named the next CEO of New Belgium, effective immediately, taking the spot left vacant by Steve Fechheimer earlier this year.
Craft trends in off-premise channels “remain underwhelming,” but there are “signs of improvement” in Q2, according to Bump Williams Consulting’s (BWC) quarterly craft report.
Steve Fechheimer, who led New Belgium Brewing Company to unprecedented growth, will depart the company in August after six years to “explore new challenges.”
Production at craft breweries falling outside of the Brewers Association’s (BA) craft brewer definition collectively declined -4% on a comparable basis, to more than 8.68 million barrels in 2022, according to data shared by the trade group in the May/June edition of the New Brewer Magazine.
Expect more Voodoo Ranger beers to flood the market. New Belgium Brewing has struck an agreement to acquire the Daleville, Virginia-based production facility Constellation Brands built in 2017.
New Belgium is out here makin’ news, and just like recording star Lizzo, it can all be blamed on the juice.
Total beer category dollar sales at off-premise retailers reached more than $44.6 billion in 2022, according to the market research firm IRI.
Job Listing | Location | Date | |
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There are no job openings for this brewery. |
Job Listing | Location | Date | |
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QA Senior Scientist-Microbiology-Asheville - New Belgium Brewing Company
QA Senior Scientist-Microbiology-Asheville - New Belgium Brewing Company
-- Asheville, NC (03/30/2022)
Senior QA Scientist-Microbiology-Asheville
|
Asheville, NC | 03/30/2022 | |
Field Brander (Marketer) - New Belgium Brewing Company
Field Brander (Marketer) - New Belgium Brewing Company
-- Miami, FL (03/11/2015)
|
Miami, FL | 03/11/2015 | |
Field Brander (Marketer) Ohio - New Belgium Brewing Company
Field Brander (Marketer) Ohio - New Belgium Brewing Company
-- Cleveland, OH (03/11/2015)
|
Cleveland, OH | 03/11/2015 |
Beer Name | Style | |
---|---|---|
Dominga Mimosa Sour | Sour | |
Voodoo Ranger Fruit Force | IPA | |
Fat Tire 2023 | Ale | |
Citrus Rescue (2022) | American IPA | |
Fat Tire 2020 | Amber Ale | |
Oscar Aged in Blackberry Whiskey Barrels | Sour | |
Felix Aged in Whiskey Barrels | Sour | |
Honey Orange Tripel | Belgian | |
Le Terroir | Sour | |
Glutiny | Pale Ale | |
The Hemperor | Ale | |
Dayblazer | Ale | |
Citradelic | IPA | |
Mural | Ale | |
Voodoo Ranger Starship IPA | IPA | |
Voodoo Ranger American Haze | IPA | |
Voodoo Ranger Juicy Haze | IPA | |
Voodoo Ranger Imperial | IPA | |
Voodoo Ranger IPA | IPA | |
Fat Tire Belgian White | Belgian | |
Abbey | Belgian Strong Ale | |
1554 | Lager | |
Transatlantic Kriek | Sour | |
La Folie | Brown Ale | |
Fat Tire | Amber Ale | |
Trippel | Belgian |
Beer Name | Style | |
---|---|---|
La Folie Fernandito Grand Reserve | Sour | |
Bière De Queer | Ale | |
Oakspire | Ale | |
Accumulation | White IPA |
Beer Name | Style | |
---|---|---|
Big Hearted IPA | Imperial IPA | |
Oakspire | Ale | |
Old Tuffy | Lager | |
Old Aggie | Lager | |
Nitro Cold Brew - High Brew Coffee | Crème Ale | |
Mountain Time | Lager | |
Geisha | Sour |
Beer Name | Style | |
---|---|---|
Heavy Melon | Ale | |
Frambozen | Brown Ale | |
Mighty Arrow | Pale Ale | |
Mothership Wit | Witbier | |
Skinny Dip | Lager | |
2° Below | Golden/Blonde | |
Hoptober | Golden/Blonde | |
Belgo India Pale Ale | IPA | |
Clutch | Sour | |
Blue Paddle | Pilsner | |
Sunshine | Wheat Ale | |
Snapshot | Wheat Ale | |
Shift | Lager | |
Ranger IPA | IPA | |
Rampant | Imperial IPA | |
Tartastic - Raspberry Lime Ale | Bavarian Hefeweisse | |
2013 Valentine's Day | Unknown |
Date | Title | Type | Location |
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No events to display. |
Date | Title | Type | Location |
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10/6/2018 |
10/6/2018 -- Tempe, AZ
Tour de Fat - Tempe |
Festival | Tempe, AZ |
9/22/2018 |
9/22/2018 -- Asheville, NC
Tour de Fat-Asheville |
Festival | Asheville, NC |
9/1/2018 |
9/1/2018 -- Fort Collins, CO
Tour de Fat - Fort Collins |
Festival | Fort Collins, CO |
8/25/2018 |
8/25/2018 -- Denver, CO
Tour de Fat - Denver |
Festival | Denver, CO |
8/25/2018 |
8/25/2018 -- Denver, CO
New Belgium Tour De Fat |
Festival | Denver, CO |
8/11/2018 |
8/11/2018 -- Boston, MA
Tour de Fat-Boston |
Festival | Boston, MA |
8/11/2018 |
8/11/2018 -- Boston, MA
New Belgium Brewing’s Tour De Fat |
Festival | Boston, MA |
6/30/2018 |
6/30/2018 -- Chicago, IL
Tour de Fat |
Festival | Chicago, IL |
8/19/2017 |
8/19/2017 -- San Francisco, CA
Tour De Fat |
Festival | San Francisco, CA |
5/18/2017 |
5/18/2017 -- Tacoma, WA
New Belgium Bike and Beer Night with REI |
Fundraiser | Tacoma, WA |
10/29/2015 |
10/29/2015 -- Tampa, FL
New Belgium’s Clips Beer & Film Tour - Tampa |
Festival | Tampa, FL |
10/22/2015 |
10/22/2015 -- Miami, FL
New Belgium’s Clips Beer & Film Tour – Miami |
Festival | Miami, FL |
10/15/2015 |
10/15/2015 -- Charleston, SC
New Belgium’s Clips Beer & Film Tour – Charleston |
Festival | Charleston, SC |
10/9/2015 |
10/9/2015 -- Nashville, TN
New Belgium’s Clips Beer & Film Tour – Nashville |
Festival | Nashville, TN |
10/3/2015 |
10/3/2015 -- Tempe, AZ
New Belgium’s Tour de Fat – Tempe |
Festival | Tempe, AZ |
10/2/2015 |
10/2/2015 -- Atlanta, GA
New Belgium’s Clips Beer & Film Tour – Atlanta |
Festival | Atlanta, GA |
9/26/2015 |
9/26/2015 -- San Diego, CA
New Belgium Brewing’s Tour de Fat – San Diego |
Festival | San Diego, CA |
9/24/2015 |
9/24/2015 -- Columbus, OH
New Belgium’s Clips Beer & Film Tour – Columbus |
Festival | Columbus, OH |
9/19/2015 |
9/19/2015 -- San Francisco, CA
New Belgium Brewing’s Tour de Fat – San Francisco |
Festival | San Francisco, CA |
9/17/2015 |
9/17/2015 -- Charlottesville, VA
New Belgium’s Clips Beer & Film Tour – Charlottesville |
Festival | Charlottesville, VA |
9/12/2015 |
9/12/2015 -- Denver, CO
New Belgium Brewing’s Tour de Fat – Denver |
Festival | Denver, CO |
9/10/2015 |
9/10/2015 -- Reston, VA
New Belgium’s Clips Beer & Film Tour – Reston |
Fundraiser | Reston, VA |
9/5/2015 |
9/5/2015 -- Fort Collins, CO
New Belgium Brewing’s Tour de Fat – Fort Collins |
Festival | Fort Collins, CO |
9/4/2015 |
9/4/2015 -- Asheville, NC
New Belgium’s Clips Beer & Film Tour – Asheville |
Festival | Asheville, NC |
8/27/2015 |
8/27/2015 -- Madison, WI
New Belgium’s Clips Beer & Film Tour – Madison |
Festival | Madison, WI |
8/15/2015 |
8/15/2015 -- Boise, ID
New Belgium Brewing’s Tour de Fat – Boise |
Festival | Boise, ID |
8/6/2015 |
8/6/2015 -- Colorado Springs, CO
New Belgium’s Clips Beer & Film Tour – Colorado Springs |
Festival | Colorado Springs, CO |
7/25/2015 |
7/25/2015 -- Minneapolis, MN
New Belgium’s Tour de Fat – Twin Cities |
Festival | Minneapolis, MN |
7/24/2015 |
7/24/2015 -- Sacramento, CA
New Belgium’s Clips Beer & Film Tour – Sacramento |
Festival | Sacramento, CA |
7/11/2015 |
7/11/2015 -- Chicago, IL
New Belgium’s Tour de Fat – Chicago |
Festival | Chicago, IL |
6/25/2015 |
6/25/2015 -- Boulder, CO
New Belgium’s Clips Beer & Film Tour – Boulder |
Festival | Boulder, CO |
6/20/2015 |
6/20/2015 -- Durham, NC
New Belgium’s Tour de Fat - Durham |
Festival | Durham, NC |