• BevNET
  • Nosh
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider

Features

  • Brewbound Live
  • Jobs
  • Beyond Beer
  • Big Beer
  • Craft
  • Distribution
  • Data
  • M&A
  • New Products
  • People Moves
  • Podcast
  • Voices
  • PR
    back
    • Beer Companies
    • Supplier & Service Provider
  • Supplier News

Resources

  • Videos
    back
    • Brewbound Live Replay
      Replay Strategic Business Presentations
    • All Videos
  • Newsletter
    back
    • View Archive
    • Free Sign Up
  • Submit
    back
    • Submit News
    • Submit Beer Event
  • Directories
    back
    • Brewery Database
    • Marketplace
    • Nombase CPG Directory
    • Brewbound Awards
    • Supplier & Services Guide
  • About
    back
    • Media Kit & Advertising
    • About Brewbound
    • Contact Us
    • Team
    • Charter Members

Account

Login
  • Settings
Become an Insider
  • 2025 Awards
  • Brewbound Live 2026
  • Jobs
  • Podcast
  • Data
  • M&A
  • Newsletter
  • PR
  • Submit News
BrewboundPress Releases

AMB Founders Launch Their Most Ambitious Concept Yet

info_outline PRESS RELEASE posted by Modern Alchemist Co.

Oct. 28, 2025 at 10:25 am

X LinkedIn Reddit Facebook Email
Report Press Release
DistilleryBreweryCannabisTHCCBDNorth CarolinaRestaurant WNCTotal BeverageMocktails
Beer CompaniesSpirits CompaniesFood Companies
  • image-01

Part distillery, part brewery, part restaurant, part cannabis bar—Modern Alchemist Co. is a one-of-a-kind destination bringing every corner of beverage culture under one roof. There's something for everyone at the new concept from Appalachian Mountain Brewery founders Chris Zieber and Nathan Kelischek - now open in Old Fort, NC (under 30 minutes from Asheville). 


Since opening Appalachian Mountain Brewery (AMB) in 2013—the first craft brewery in Boone—Chris and Nathan have earned a reputation for quality, flavor, and detail. Inspired by their German heritage, love of North Carolina, and passion for the outdoors, the cousins pioneered cider before it was mainstream, launched Bojangles Hard Tea, opened a widely popular taproom in Mills River, and now created their most ambitious concept to date. Modern Alchemist Co. is the literal representation of the brand ethos: melding the artistry of flavor with the science of innovation with every sip and forkful. 


"We've always believed great experiences shouldn't only exist in cities," said Nathan Kelischek Co-Founder, Modern Alchemist Co. "From Boone to Mills River to now Old Fort, our mission has been to bring high-quality, detail-driven experiences across Western North Carolina." 


The constraints of a dry county have led Chris and Nathan to build a beverage program unlike anything else in the country. Spirits, beer, THC/CBD, and NA options are presented side-by-side - with every libation being developed in-house. There's truly something for every palate and preference. All of this can be enjoyed alongside a full-service Latin-inspired menu of tacos, tortas, and bowls in a table-service setting. "Modern Alchemist is where everything we've learned over the past 12 years—quality brewing, innovative beverages, and hospitality—comes together under one roof," said Chris Zieber, Co-Founder, Modern Alchemist Co. 


The opening of Modern Alchemist Co. comes on the heels of the one-year anniversary of Hurricane Helene, which led to severe flooding in Old Fort. Chris and Nathan hope that Modern Alchemist Co. can serve as a signal of resilience and growth, marking a new chapter for a small Appalachian town that's attracting a variety of visitors and residents seeking a new kind of food and drink experience. The 8,500 square foot space sits inside a former sock factory that has remained in the same family for generations. Not only a reliable place for a quality drink and dinner, the establishment of Modern Alchemist Co. also offers a new event venue for weddings, rehearsal dinners, birthdays, and more. 


And as always, Modern Alchemist's THC/CBD beverages are available online for shipping to most states, extending the experience nationwide and inviting visitors from across the country to experience the brick and mortar space. 

For More Information:
Learn More

Brewbound Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the beer and beyond industry. Join our community and stay ahead with exclusive insights from Brewbound.

Get Started

Already an Insider? Log In

Industry Marketplace

Secure Your Variety Pack Line Time for Your Beverage Brand - Contract Manufacturing Partner

Secure Your Variety Pack Line Time for Your Bev...

  • View All
  • Post a Listing

Latest News

Press Clips: Reyes’ New VP of Wine, Corona No Longer as Growth Driver, PBR’s $12 30-Packs & More

Press Clips: Reyes’ New VP of Wine, Corona No Longer as Growth Driver, PBR’s $12 30-Packs & More

CPI: Beer Led March Price Increases On- & Off-Premise; Gas +18.9% YoY

CPI: Beer Led March Price Increases On- & Off-Premise; Gas +18.9% YoY

SPONSORED POST
Reinventing Home Brewing: How Pinter Is Bringing Draft Beer Home

Reinventing Home Brewing: How Pinter Is Bringing Draft Beer Home

Featured Jobs

Director of Operations - Greenbar Distillery

Director of Operations - Greenbar Distillery

Account Manager – San Francisco Territory @SF Naturals  - San Francisco Naturals

Account Manager – San Francisco Territory @SF N...

Facilities and Maintenance Technician - Coronado Brewing Co.

Facilities and Maintenance Technician - Coronad...

Bay Area Sales Representative  - Bottle Logic Brewing

Bay Area Sales Representative - Bottle Logic B...

Production Brewer - No-Li Brewhouse

Production Brewer - No-Li Brewhouse

Packaging & Cellar Operator - Civil Society Brewing

Packaging & Cellar Operator - Civil Society Bre...

  • View All Jobs
  • Post a Job

Additional News

Sazerac Bid for Brown-Forman May Face Antitrust and Strategic Hurdles

Sazerac Bid for Brown-Forman May Face Antitrust and Strategic Hurdles

NIQ On-Premise Update: Festivals, Baseball & Mini Cocktails

NIQ On-Premise Update: Festivals, Baseball & Mini Cocktails

SEC Sues Drake’s Organic Spirits For $2.4M In Investor Fraud

SEC Sues Drake’s Organic Spirits For $2.4M In Investor Fraud

Report: Sazerac Explores Brown-Forman Deal

Report: Sazerac Explores Brown-Forman Deal

Jobs in the Beer Industry

  1. Shift Brewer/Cellar Person - Ponysaurus Brewing - Ponysaurus Brewing
  2. Sales & Marketing Manager - Irwin Brewing Company - Irwin Brewing Company
  3. von Trapp Brewing Lager Ambassador- Pennsylvania and New Jersey - von Trapp Brewery - von Trapp Brewery
  4. Brewery Cellar Technician (1) and Packaging Technicians - Isle Brewers Guild, LLC - Isle Brewers Guild, LLC
  5. Packaging Manager-Brewer - DC Brau Brewing LLC - DC Brau Brewing LLC
  6. Market Manager - OH/PA - Bluebird Hardwater LLC - Bluebird Hardwater LLC
  7. Full-Time Cellar Operator/Brewer - Diamondback Brewing Company - Diamondback Brewing Company
  • View All Jobs
  • Post a Job

Promoted PR Posts

Proper Beverage Co. Achieves NSF/ANSI 229 Food Safety Certification

Proper Beverage Co. Achieves NSF/ANSI 229 Food Safety Certification

ReserveBar and AccelPay Announce Strategic Merger to Advance Digital Commerce

ReserveBar and AccelPay Announce Strategic Merger to Advance Digital Commerce

Proper Beverage Announces Full Availability of SLIM Can Production at Hudsonville, Michigan Facility

Proper Beverage Announces Full Availability of SLIM Can Production at Hudsonville, Michigan Facility

Franklin & Sons Appoints New Master Importer to Accelerate Growth

Franklin & Sons Appoints New Master Importer to Accelerate Growth

Next Glass Launches PaySmart, a New Low-Cost Payment Solution; Announces $0.26 Per Invoice Payment Promotion for 2026

Next Glass Launches PaySmart, a New Low-Cost Payment Solution; Announces $0.26 Per Invoice Payment Promotion for 2026

How Gorges Beer Co. Refinanced High-Cost Debt with the SBA 504 and TMC Financing

How Gorges Beer Co. Refinanced High-Cost Debt with the SBA 504 and TMC Financing

  • View All
  • Post a PR

Recent Articles

  • Newswire
  • Features
  • Spirits
  1. Franklin & Sons Appoints New Master Importer to Accelerate Growth
  2. The Beverage Forum Returns for Its 31st Year, Convening 1,300+ Leaders Shaping the Future of Beverage
  3. Beyond the Booth: How to Actually Win at U.S. Wine Fairs
  4. Urban South Brewery Unveils Stratus Spritz, Marking a New Chapter for Flagship THC Beverages
  5. The Gambrinus Company and Margaritaville Alcohol Beverage Trust to Launch LandShark Vodka Seltzer
  1. Press Clips: Reyes’ New VP of Wine, Corona No Longer as Growth Driver, PBR’s $12 30-Packs & More
  2. CPI: Beer Led March Price Increases On- & Off-Premise; Gas +18.9% YoY
  3. Vermont’s Baker Distributing Acquires Calmont, Leaving 2 Beer Distributors in the State
  4. Sazerac Bid for Brown-Forman May Face Antitrust and Strategic Hurdles
  5. NIQ On-Premise Update: Festivals, Baseball & Mini Cocktails
  1. Sazerac Enters the Ring for Brown-Forman, But Analysts Are Skeptical
  2. SEC Sues Drake’s Organic Spirits For $2.4M In Investor Fraud
  3. Report: Sazerac Explores Brown-Forman Deal Following Pernod Ricard Merger Talks
  4. 514 Eagle Rock Colorado Employees Face Layoffs After Southern Glazer’s Sale, Per WARN Notice
  5. Old World, New Bet: Branca’s President On Taking a Stake in Alcohol-Removal Tech
  6. Brown-Forman, Pernod Ricard Merger Could Lead to Fewer Buyers and Distributors for Independent Brands
  7. How Mocktail Club Cracked The Control State Retail Channel
  • View All
  • Submit News

Brewbound

Contact

  • Advertise with Brewbound
  • Submit News
  • Submit a Beer Event
  • Post a Job Listing
  • Contact Us

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • Youtube

Resources

  • About Brewbound
  • BevNET.com
  • Taste Radio Podcast
  • BevNET Magazine
  • NOSH
  • Nombase

Navigate

  • News
  • Events
  • Breweries
  • Craft Beer Jobs
  • Craft Beer Events Calendar
  • Industry Marketplace
  • Videos
BevNET CPG Media Logo

Brewbound is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙