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June 9, 2016
Brooklyn, NY
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Preliminary Program Notes for Brewbound Session Brooklyn are Now Available


Andy Thomas at the 2014 Brewbound Session

We’re about one month away from the 2016 Brewbound Session, happening on June 9 in Brooklyn, and we’re excited to share preliminary program notes with current attendees and those considering a trip to NYC.

We’ve assembled a standout lineup of speakers and panelists for this summer’s conference — here’s what you can expect to hear next month.

Craft Brew Alliance CEO Andy Thomas will kick things off with a provocative keynote presentation on the importance of honesty, integrity and self-reflection as a craft brewery owner in today’s complex and crowded environment.

Thomas will then join New Belgium CEO Christine Perich, Alchemy & Science president Alan Newman and Brooklyn Brewery president Robin Ottaway in a wide-ranging panel discussion on mergers & acquisitions, brewery expansions, consolidation, pay-to-play and the ever-evolving craft beer consumer, among other topics.

Immediately following the panel discussion, Nielsen’s VP of Beverage Alcohol, Danelle Kosmal, will reveal the results of a proprietary survey, which was co-developed with Brewbound, on the purchasing behavior of health-conscious beer consumers.

Later in the day, a pair of established brewery entrepreneurs — Shmaltz Brewing founder Jeremy Cowan and Atwater Brewery owner Mark Rieth — will each share business lessons and discuss the importance of “nimble pivots” in a crowded marketplace.

Other conversations on tap:

  • Deal Discussion: Victory co-founder Bill Covaleski, Southern Tier Brewing co-founder Phineas Demink and Ulysses Management director Paul Barnett will discuss craft merger & acquisition activity, succession planning and the recently-formed Artisanal Brewing Ventures.
  • International Trends: Hear Anheuser-Busch InBev’s vice president of global craft & specialties, Jerome Pellaud, and Camden Town Brewery founder Jasper Cuppaidge talk about the opportunities for craft sales in worldwide markets.
  • Emerging Brands: Learn from the founders of Rhinegeist Brewery and Bronx Brewery and here how they are setting up their companies for long-term success.

The Brewbound Session, a full-day business conference for beer industry professionals, will provide craft brewery owners with an opportunity to learn and network with hundreds of like-minded brewers, distributors, retailers and investors.

Register Now >>>

The June program is loaded with presentations and panel discussions from the industry’s most knowledgeable entrepreneurs and executives. We’ve designed each conversation to help both established and emerging brewery owners better understand the rapidly evolving and incredibly crowded craft segment.

The goal, as always, is to have engaging and thought-provoking discussions about the business of beer, while simultaneously giving brewers an unparalleled opportunity to learn from and network with the industry’s best and brightest.

As always, Brewbound Session will feature the Startup Brewery Challenge, a business pitch competition for new and emerging craft brewers, as well as focused discussion panels, sponsor exhibits and ample networking opportunities.

Early registration is available until May 13.


  • Standard Registration: $699 (save $200/person with early registration)
  • Brewery: 50,000+ barrels: $599 (save $100/person with early registration)
  • Brewery: 0 – 50,000 barrels: $399 (save $100/person with early registration)

View Speaker Lineup >>>

About Brewbound Session

Focused on the business side of craft brewing, Brewbound Session events offer an unmatched strategic learning opportunity for craft brewers and wholesalers by combining the best in business information and networking. The one-day program features a hand-selected roster of industry experts and leaders who, through presentations and panel discussions, will touch on topics including investment, marketing, distributions strategies and more.

Panelists and presenters will help brewers weigh the impact of portfolio choices, branding elements like design and packaging decisions on brand building and shelf appeal, as well as long-term distribution strategies. Marketing, merchandising, and the overall state of the craft market are looked at as opportunities for brewers to improve revenue and profitability, and to build the capital structure that will allow them to weather any storm.

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