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Brew Talks New England 2015

September 28, 2015

Norwood, MA

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Boston-Area Brewers Join Brew Talks New England


Brewbound is pleased to announce that a trio of successful Boston-area craft brewery entrepreneurs will speak at Brew Talks New England, taking place at the soon-to-launch Castle Island Brewing in Norwood, Mass. on September 28.

Trillium Brewing founder Jean-Claude Tetreault, Notch Brewing founder Chris Lohring and Jack’s Abby co-founder Sam Hendler will join Brewbound editor Chris Furnari in a panel discussion focused on brewery businesses in transition.

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All three outfits are currently in the midst of considerable change: Jack’s Abby is nearly finished building out a massive new 67,000 sq. ft. brewery and restaurant in Framingham; Notch Brewing is moving from a contract-only business model with the launch of a 6,000 sq. ft. research & development facility and beer garden in Salem; and Trillium is preparing to open a second, 16,000 sq. ft. production facility in Canton.

The decision to make these kinds of moves is expected, especially since these are some of the most popular new producers in Boston. But in each case, the businesses are about to get significantly more complex. As Jack’s Abby marches toward regional status, they’ll face a whole new set of problems that larger breweries encounter as they scale. Similarly, Trillium will now be tasked with operating out of two locations and servicing a larger retail footprint – one that has, to-date, been limited to a handful of craft-savvy bars, restaurants and bottle shops. Notch Brewing, meanwhile, will add a previously unknown layer of complexity — managing day-to-day brewery and retail operations, something it hasn’t yet addressed as a contract-only brand.

So how have these brewery founders prepared for a more complicated business? And what have they learned as each of their companies have evolved? Answers to these questions, and more, will be on display at Brew Talks New England, happening at Castle Island Brewing (31 Astor Ave., Norwood) on Sept. 28.

Brewers, distributors and retailers are invited to join the meetup at 5:00 P.M. Panel discussions will begin promptly at 5:30 P.M. and guests are invited to imbibe and socialize until 8:00 P.M.

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Please Note: This is a private event for beer industry members and breweries-in-planning. Seating is EXTREMELY LIMITED. In an effort to reserve space for brewery and distributor professionals, we’ve opened early registration to beer company representatives and wholesalers only. General registration for suppliers and other industry members will open on Thursday, September 24.

Brew Talks New England is free to attend, but donations are encouraged – 100 percent of the proceeds will be donated to HLH research in memory of Jonathan Greenleaf, through The Jimmy Fund and Dana-Farber Cancer Institute.

Brew Talks — gatherings designed to provide industry professionals with engaging and thought-provoking discussions on the business of craft beer – will offer attendees an excellent opportunity to interact and network with other beverage entrepreneurs.

Brew Talks New England is sponsored by Owens-Illinois, PubKeg and VicinityBrew. Additional sponsorship opportunities are also still available. Please contact John McKenna at or 617-231-8825 to learn more.

About Brew Talks:

Since hosting our first event in the basement of a craft beer bar in Boston in 2013, the meetup series has developed into a multi-city tour where beer industry professionals can come together inside of some of the country’s most recognizable craft breweries and share business insights with one another. 

The Brew Talks program is designed to provide members of the beer community with an opportunity to come together and have in-depth discussions on the business of craft beer. The events are also broadcast globally via a free live stream.

Through its seven meetups this year, Brewbound has connected with more than 800 beer industry professionals and raised over $8,500 for local non-profit organizations.