BOSTON – Backlash Beer Company today announced the launch of a set of Double IPA offerings in the new “Uprising!” series. The new beers will feature hard to find hop varieties such as Amarillo, Simcoe, Centennial, Mosaic and Galaxy.
In March of 2013 Backlash released its first American styled beer, “Salute” a Double IPA featuring Citra and Simcoe hops sourced from Boston Beer Company’s Hop Sharing Program. Salute received extremely positive reviews and motivated Backlash founder Helder Pimentel to explore the Double IPA style further.
“We were seriously humbled by the response to our first American style beer,” Pimentel said in a recent blog post. “We’re grateful to have been able to brew such an awesome beer and have our loyal customers drink it like their mouths were on fire. To keep all our crazy hop head fans happy, we’re going to be rocking out a few other Double IPAs — we’re calling it our “Uprising!” series. Here’s the concept: The malt backbone of Salute will remain the same while we rotate through a few different hops/combinations of hops.”
The Uprising! series will include three beers, the first of which Backlash is calling “Catalyst”. The label art concept of the series borrows from propaganda-style posters and features silhouettes of core Backlash team members. Catalyst includes a profile shot of the unofficial Backlash Beer mascot, an English Bulldog named Stout.
“Catalyst is similar in hop intensity, both in aroma and flavor, to Salute. However the main hop featured in Catalyst is Amarillo, whereas in Salute, the Citra hop was most prominent,” said Pimentel. “Drinkers can expect a more grapefruit-forward profile versus the tropical fruit notes of Salute. Catalyst will check-in at the same ABV and IBU levels as Salute.”
Catalyst boasts an 8.5 percent ABV and about 90 IBUs, which — like Salute — are deceptively smooth. The beer will be available in limited supply in both 22oz bottles and on draft in the greater Boston area. Smaller amounts will find its way to other parts of Massachusetts. A suggested retail price of $7.99-$8.99 is in-line with other Backlash Beer offerings.
Backlash Beer Co. beers are distributed by the Massachusetts Beverage Alliance. For more information about the Uprising! series or other Backlash offerings, please contact email@example.com or firstname.lastname@example.org.
About Backlash Beer
Founded in July 2011, Backlash makes beer the way it was intended: flavorful, gimmick-free, and not produced in ridiculous quantities. While brewed contract out of Paper City in Holyoke, the Backlash crew can more often be found near their headquarters in Boston, MA. Stand up and reclaim beer — join the backlash.