DECEMBER 9+10 | LOS ANGELES, CA

Brewbound Live 2026: Why Bev-Alc Leaders Value the Market Insight and Relationships

BBL LA 2026

This December 9+10 in Los Angeles, Brewbound Live brings together brewery and bev-alc leaders, retailers, distributors, investors and industry partners to examine what retailers are prioritizing, where distributors are placing bets, how entreprenuers are adjusting and which category shifts deserve attention.

Your sales data tells you what is happening inside your business. It does not tell you why a retailer is rethinking the shelf, what a distributor is leaning into, or how another brand is responding to a change in demand.

Brewbound Live adds those perspectives before the next reset, pitch, distribution move, or portfolio decision.

What Attendees Say Sets Brewbound Live Apart

For Leah Wong Ashburn, President & CEO of Highland Brewing Company, the value comes from stepping outside of her own operation and learning directly from industry peers:

“Brewbound Live got me out of the office and into a space to absorb from sharp industry pros. This conference excels in gathering leaders we want to know and learn with, in a format that makes personal connections easy.”

For Eric Phillips, CCO of Schilling Cider, those conversations have developed into buyer relationships that continue beyond the event:

“Through these meetings, I’ve built relationships with buyers that have lasted well beyond the conference, which is the actual difference-maker: getting to know someone and what drives value for their business, not just running through a reset agenda once a year.”

“At minimum, it’s a great opportunity for face-to-face feedback. At best, it’s meaningful, lasting partnership-building.”

More Ways to Connect, Learn and Discover at Brewbound Live

Across two days, Brewbound Live creates different ways to exchange ideas, discover what’s emerging, build relationships and strengthen the business.

  • 1:1 Meetings: Meet directly with participating retailers and distributors for focused conversations around placement, distribution, market expansion and account strategy.
  • Presentations & Panels: Hear from brewers, distributors, retailers, investors and other industry voices on the shifts affecting beer and bev-alc businesses right now.
  • Product Sampling: Taste beer, RTDs, non-alc and other bev-alc products, meet the teams behind them, and see what brands are bringing to market.
  • Brewbound Live Pitch Slam: Watch emerging brands make their case on stage and hear direct feedback from judges across distribution, retail, investment and category strategy.
  • Networking: Connect throughout breakfast, breaks, meals, sampling and the time between sessions.
  • The Official Party: Keep the conversations going after the first day with more time to connect over beer, wine, non-alcoholic beverages and food.

Brewbound Live takes place December 9+10. Early registration is open through October 23, with attendees saving $100 per ticket.

Register for Brewbound Live LA 2026 >>


About Brewbound Live

Brewbound Live brings together beer and beverage-alcohol operators, retailers, distributors, investors, and industry partners for candid discussion around the business of the category. Editorial-led sessions, industry data, direct conversations, and the Brewbound Live Pitch Slam help attendees bring a broader market perspective back to their businesses.