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2/26/2014: Durham

Brew Talks Durham will be hosted by:

726 Rigsbee Avenue

Durham, NC 27701

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5:30 – 6:00pm EST – Panel: Key Packaging Decisions for Craft Brewers

This discussion will cover packaging decisions for craft brewers and explore the strategic reasons behind the selection and design of cans and bottles. A variety of factors, such as cost of goods, margins, brand image, equipment constraints, retailer considerations and other market factors will be discussed.

6:00 – 6:15pm EST – Beer Break

6:15 – 6:45pm EST – SKU Management: Navigating a Crowded Retail Landscape

In this panel discussion moderated by Brewbound editor Chris Furnari, wholesalers will discuss how craft brewers and distributors can effectively communicate with one another to manage an avalanche of new SKUs in the market. Brad Johnston from Tryon Distributing will join the conversation.

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