CRASH COURSE:
LEARN THE BUSINESS OF BEER FROM THE EXPERTS
The Brewbound Live Crash Course is a special half-day “Business of Beer 101″ session designed for early-stage companies and industry newcomers. The seminar is open to anyone interested in getting ahead in the beer world, but the content has been specifically designed to help companies that are 1-3 years old.
It is held on the first day of the Brewbound Live winter conference and is free for all attendees.
Gain critical insights from industry experts in the areas of operations, marketing, design, distribution, retail, sales and capital raising. The educational session is open to all conference attendees, but only 60 seats are available and early-stage companies will receive priority.
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CRASH COURSE SPEAKERS
THE DETAILS
When: 8:00 AM - 12:15 PM on Tuesday, November 27
Where: Venice Room @ Loews Santa Monica Beach Hotel in Santa Monica, CA
Format: A half-day program the morning of day one at Brewbound Live. Presentations and elevator pitches from Pitch Slam contestants.
Registration: FREE for registered Brewbound Live attendees. Space is limited to 60. Early-stage breweries receive priority seating.
AGENDA: TUESDAY 8:00AM - 12:15PM
Print the agenda for Tuesday, November 27
Please note: All times US Pacific Time
- 8:00 AM8:30 AM
Brewbound Live Crash Course Registration
Crash Course is a half-day session on day 1 of Brewbound Live focusing on issues and topics specific to early-stage breweries 1-2 years old.
When: 8:00 AM - 12:30 PM
Where: Venice Room at Loews Santa Monica Beach Hotel - 8:30 AM9:00 AM
Crash Course I: Finance & Capital Raising
- 9:00 AM9:30 AM
Crash Course II: Branding & Design
- 9:30 AM10:00 AM
Crash Course III: Procurement & Inventory Planning
- 10:00 AM10:45 AM
Brewbound Live Pitch Slam Semi-Finals
- 10:45 AM11:15 AM
Crash Course IV: Sales Planning & Forecasting
- 11:15 AM11:45 AM
Crash Course V: Distribution and Retail Strategy
- 11:45 AM12:15 PM
Crash Course VI: PR & Marketing
- 12:15 PM12:30 PM
Networking Break
- 12:30 PM1:30 PM
Main Conference Begins - Registration & Lunch
- 1:30 PM1:35 PM
Welcome Remarks & Pitch Slam Finalists Announced
- 1:35 PM2:15 PM
Keynote Address, Q&A
- 2:15 PM3:00 PM
Evolving Craft Portfolio Strategies
- 3:00 PM3:45 PM
An Interview with Brooklyn Brewery
- 3:45 PM4:45 PM
Exploring the Emerging Cannabis Market
- 4:45 PM5:00 PM
Brewbound Awards
- 6:00 PM8:00 PM
Networking Party, Presented by House Beer & YETI
Enjoy a live performance from BEGINNERS, passed appetizers, an open House Beer bar, and a gift from YETI.
