SAN LUIS OBISPO, Califl. — While most of us won’t be joining the tailgate at Raymond James Stadium or even making the trek to our local sports bars, millions of Americans will be flooding stores, stocking fridges and settling in for some “homegating” this Super Bowl Sunday.
California chip company Taco Works and Tio Rodrigo Craft Beer Micheladas are spicing up this year’s Game Day experience with the world’s first tortilla chip beer. The two small businesses are cracking into a new homegating tradition by combining the greatest party staples in history.
“Everyone’s been going a bit stir-crazy lately so we wanted to have some fun and shake things up,” said head brewer Steve Courier. “Why not have your chips and drink them too?”
Brewers shoveled over 400lbs of streaming tortilla chips fresh from the oven to craft a light, refreshing beer with hints of lime zest, perfect for any football fan’s day on the field…or couch. The limited-edition Tortilla Chip Lager will be available in select California retailers and online for California home delivery – complete with a complimentary bag of chips.
The Central Coast’s hometown favorites will continue to partner past the Super Bowl. As the top-rated canned Michelada in the country, Tio Rodrigo brings the true taste of Mexico by pairing SLO Brew beer, tomato juice, crisp lime and all-natural spices for a bold reviving craft cocktail. Keep an eye out for Tio Rodrigo Micheladas and Taco Works chips stacked out in select stores throughout California.
For more information visit TioRodrigo.com
ABOUT TIO RODRIGO
Authentic Micheladas made with the finest natural ingredients and refreshing SLO Brew craft beer. They are full of flavor with a slight kick, just like the traditional recipe from Mexico. Find the top-rated canned Micheladas in stores throughout California and Arizona.
ABOUT TACO WORKS
What started as a Mexican food restaurant in 1976 is now Taco Works Tortilla Chip Company, a wholesale tortilla chip manufacturer in San Luis Obispo, California.
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