Drinks Americas to Sponsor Opening Party for New UCLA Art Exhibit

LOS ANGELES — Drinks Americas (OTC: DKAM; “Drinks Americas” or the “Company”), the exclusive United States broker for leading premium authentic Mexican beers currently present in over 32 states, today is proud to announce that it will be sponsoring the opening party for the Fowler Museum at UCLA’s new art exhibition with its refreshingly tasty, uniquely brewed-in-Mexico authentic Day of the Dead Craft Beer varieties.

The Fowler Museum at UCLA explores global arts and cultures with an emphasis on works from Africa, Asia, the Pacific, and the Americas—past and present. The Fowler enhances understanding and appreciation of the diverse peoples, cultures, and religions of the world through dynamic exhibitions, publications, and public programs, informed by interdisciplinary approaches and the perspectives of the cultures represented.

The Fowler Museum will debut its new art exhibition Sinful Saints and Saintly Sinners at the Margins of the Americas on the evening of Saturday, March 29, 2014 which will include a lecture, an exhibition preview, live music performances and libations. The new exhibition will showcase an array of paintings, sculptures, and site specific installations, and feature approximately 75 works of art from more than 20 artists from Mexico, Brazil, Guatemala,Argentina and the U.S.

Sophia Cesaro, Manager of Events and Visitor Services, Fowler Museum at UCLAcommented, “It is estimated about 400 – 600 guests will be attending the opening party for our Sinful Saints and Saintly Sinners at the Margins of the Americas exhibition. I am thrilled Drinks Americas has so graciously agreed to sponsor the event by providing their culturally-rich, authentically-Mexican libation, Day of the Dead Craft Beer. The long-standing history of its Mexican brewery makes it a well-suited beverage to be enjoyed by our adult patrons during the launch of this highly anticipated exhibition opening.”

Joseph Belli, Day of the Dead Beer VP of Sales, added, “We are proud to be an official sponsor of The Fowler Museum’s new art exhibition and would like to thank the “powers-to-be” for supporting our Mexican Day of the Dead Craft Beer brand. This highly visible marketing and sponsorship opportunity offers us a solid platform for creating and building awareness of our unique, authentic and modern approach to Mexican beer within UCLAand the surrounding areas. We look forward to entering into more of these collaborative opportunities that will undoubtedly benefit the growth of our brand and fans moving forward.”

About Drinks Americas Holdings

Drinks Americas (OTC: DKAM) is the exclusive United States broker for leading premium authentic Mexican beers currently present in over 32 states. The Company is on target to be the leading broker for Mexican beers in each state in which it operates. Drinks Americas’ leading premium authentic Mexican beer brands include specialty Day of the Dead Craft Beer, Mexicali(TM), Rio Bravo(TM), Red Pig(TM) and Chili Beer(TM), which are all brewed in Mexico’s third largest brewery, independent family owned Cerveceria Mexicana, utilizing state of the art processes, fermentation and aging systems. Drinks Americas’ brands continue to forge strong connections with consumers through some of the largest retailers and restaurants in the country. The Company is headquartered in Los Angeles, CA and trades under the ticker symbol “DKAM.”

Except for the historical information contained herein, the matters set forth in this release, including the description of the company and its product offerings, are forward-looking statements within the meaning of the “safe harbor” provision of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the historical volatility and low trading volume of our stock, the risk and uncertainties inherent in the early stages of growth companies, the company’s need to raise substantial additional capital to proceed with its business, risks associated with competitors, and other risks detailed from time to time in the company’s most recent filings with the Securities and Exchange Commission. These forward-looking statements speak only as of the date hereof. The company disclaims any intent or obligation to update these forward-looking statements.

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