Freelance Social Media Specialist/Manager
Cicerone Certification Program
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The Cicerone Certification Program seeks a freelance Social Media Specialist/Manager to create and post organic content drawn from our program materials and consistent with our brand and goals. Primary focus will be Instagram followed by Twitter, YouTube, LinkedIn, and Facebook. We possess a significant catalog of photography and educational content that can serve as the starting point for social media creation.
The ideal candidate will have proven experience contributing and/or managing social media for a brand, ideally in the beer, adult beverage, or hospitality sectors—or a related education program. The position will be expected to create 16-20 unique planned posts per month that meet our guidelines and brand values, incorporating photography and video as appropriate. (Individuals capable of doing their own photography and/or video a big plus.) This provider will also be responsible for scheduling versions of these posts for each of the social media outlets and assisting with community management. Finally, we would look to this position to help us identify opportunities for topical posts around current events and trends. The total effect of this work should be to help grow the reach and impact of the Cicerone social media accounts in a measurable way.
This supplier will interact primarily with our Director of Marketing, and have some dealings with the Directors of Content and Operations as needed for research and approval of content.
Significant familiarity with the language and culture of beer desired; individuals who hold Cicerone Certification Program certification of some level a plus.
We invite interested parties (or groups) to outline a basic proposal and quote for what they would anticipate needing to achieve these objectives. Please forward along with a summary of your qualifications and relevant experience to firstname.lastname@example.org with the subject line “Social Media.” Please include citation of one or more social media accounts you have managed or contributed to along with a description of when and what you contributed. Documented follower and/or engagement growth will be a big plus.
About the Cicerone Certification Program
The Cicerone Certification Program empowers beer professionals around the world through the development and recognition of exceptional beer skill and knowledge. We award four levels of certification: Certified Beer Server (CBS); Certified Cicerone®; Advanced Cicerone®; and Master Cicerone®.
Our exam and educational content spans five broad areas:
For more information, see cicerone.org.