South Texas Area Sales Manager

Rahr and Sons Brewing Company


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RESPONSIBILITIES

SALES:

 

· Increase distribution and brand awareness for Rahr & Sons Brewing Products in specified market.

· Establish and communicate all sales and distribution goals within assigned Area.

· Obtain the sales and distribution goals for the assigned Markets.

· Develop and maintain working relationships with key distributor personnel.

· Implement all sales programs and promotional activities with all assigned distribution partners.

· Conduct distributor sales meetings to encourage national and local programs/promotions.

· Make recommendations to the VP of Sales for co-op (50/50) Special Events within assigned     Area, based on the exposure and the sales volume of the event.

· Provide input for development of sales/promotional tools.

· Develop and submit local promotions for approval to the VP of sales at the market dictates.

· Plan & Execute Crew Drives in each market that utilizes the time of the distribution and     brewery staff in a way that grows the Rahr & Sons presence in the market.

· Attend On-Premise and Off-Premise events in the market as necessary.

· Handle complaints and foster exceptional customer relations.

 

ADMINISTRATIVE:

 

· Prepare and present annually for assigned wholesalers in an ABP covering goals in distribution   for the following year and an execution plan.

· Submit a Monthly Sales Summary to the VP of Sales for assigned market to include:

- Current sales volume

- Distribution update for all wholesalers

- Upcoming plans for each wholesaler

- Upcoming sales meetings

· Submit a Key Account list quarterly to the VP of Sales each quarter detailing the Top 25 Rahr &   Sons volume accounts.

· Submit a Target Account List that includes top Rahr & Sons Non-Buy accounts and a plan to   build a relationship that yields sales.

· Submit a Monthly Work Plan that includes planned meetings, top account visits and special   events.

· Maintain CRM system entries upon account visits.

 

EXPERIENCE & KNOWLEDGE

 

Prior knowledge and experience includes:

· Preferred experience working directly with beer/beverage distributors

· Preferred experience working directly with HEB retail chain

· Preferred experience working directly with Specs retail chain

· Working with local/area chain accounts

· Knowledge of Houston/East Texas/San Antonio beer markets

· Prior use of VIP sales software preferred

· Experience managing product inventory levels

· Previous Supplier/Distributor experience a plus

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