Sales Specialist

Founders Brewing Company

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Responsible for developing and maintaining customer relationships with regional on and off premise chain accounts.


Include the following. Other duties may be assigned.

Supports Founders Brewing Company Principals and Vision.

Maintains constant communication with the Market Manager, Distributor sales force, and key retailers

Develops quarterly target lists built from goals and objectives.

Regularly call on 40-50 on and off premise chain outlets per week.

Must be able to analyze and develop sales opportunity from VIP software or other company provided sales software.

Gain distribution of new items, continue the sales of existing products while all selling solutions to support both any feature and/or promotional activity

Build and cultivate effective relationships with on and off premise chains relevant to the respective territory and cater to each account to improve market share and growth for all parties

Work closely with wholesaler and local field sales personnel to align with FBC goals, increasing FBC brands visibility, and implement, manage, track execution, and evaluate results of pricing, distribution and space initiatives.

Ability to work and drive positive results in a fast-paced, team environment.

Maintains consistent market visitation schedule between all assigned territories; work quarterly target account list and visitation schedule including on and off premise chain accounts.

Works with Regional Market Manager to monitor beer inventory to maintain proper amounts based on sales trends, promotions, and seasonal changes; monitor product for freshness.

Attains pre-determined sales and distribution goals.

Performs administrative tasks as they are assigned (expense reports, monthly work calendar, build wholesaler sales programs, establish distribution targets, evaluate discount programs, conduct price surveys).

Assists in creating volume projections and marketing budgets; ensure compliance is maintained.

Maintains professional image and demeanor at all times.


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Reliable car and be able to travel.

Ability to work flexible schedule; ability to work some week-ends.

Knowledgeable of Founders Brewing Company brands and procedures.

Experience with sales data writing, reporting, and analysis.

Experience with National syndicated national account sales data and /CRM software.

Education and/or Experience

Bachelor's degree (B. A.) from four-year college or university; or one to three years related experience and/or training; or equivalent combination of education and experience.

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