Captain Lawrence Sales Representative - VA, DC, MD
Captain Lawrence Brewing Company
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The main objective of this position is to manage the business of CLBC sales and wholesale partners within VA, MD, and DC.
Increase awareness of CLBC brands in order to increase sales. This includes but is not limited to calling on all existing accounts and acquiring new accounts and working directly with a network of distributors.
Business development of each wholesaler including market specific work targeted in increased distribution and sales.
Gain an intimate and working knowledge of each wholesale partner’s organization including an open relationship with all members of the management and sales team.
Represent CLBC in the retail trade as the first point of contact from the brewery.
Plan and execute promotional events with the distributors and on your own.
Continue to grow our relationship with all employees at the Distributors in order to improve our standing as a key supplier partner.
Work to achieve monthly Key Performance Indicators, which are tied to bonus compensation and design to drive business in a planned direction
Call on potential accounts to secure additional tap lines and bottle placements within existing accounts. Maintain and grow relationships with key accounts.
Work beer festivals when needed, which may include some travel. This may include the entire or partial festival.
Schedule “work withs” with distributor personnel Monday – Thursday.
Work out of market crew drives when scheduled.
Manage your monthly budget to ensure money is available for all brewery events and promotions.
This position reports directly to the Director of Sales while maintaining an open working relationship with all levels of the CLBC Team
Completely understand and embrace the CLBC brands and culture and deliver our mission to the wholesale and retail customer.
MUST reside in Northern VA or DC.
MUST have 5 years of distributor and/or supplier experience in the beer world.
MUST have reliable transportation.