Brewery Sales Representative - Boston, MA
Apply for this Job
The main functions of the Sales Representative are to secure new business via direct or indirect sales; to develop existing business via promotional execution and merchandising activities of the assigned distribution territory or network; to build our brand and provide support to our distributors and retailers, as well as be a champion of quality assurance in the marketplace and at the distributorship; and to ensure that best practices are implemented and the brand’s commercial growth is achieved. As an emerging craft brewery, it is the Sales Representative’s responsibility to monitor our retail accounts.
The Sales Representative’s main purpose is to build our brand, develop and grow our sales and assist our retailers and distributors in educating their staff and customers about our beers and building strong, long-term relationships with our retail partners (both on and off premise) and with the end consumer (both craft beer savvy and not). Second only to our handcrafted beer, you will be the best way for the world to understand who DESTIHL Brewery is as a company. This position is based in the Boston area and reports directly to the Territory Sales Manager.
- Must be 21 years of age or older.
- Bachelor’s degree or high school degree combined with a minimum of two (2) years relevant experience; working knowledge of local markets.
- Craft Beer or Wine or Specialty Sales/Restaurant/Bartending/Hospitality/Retail/Marketing experience.
- Certified Cicerone® certification or similar beer training. Must have the ability to educate people from all levels of knowledge on the merits of craft brewing and especially DESTIHL beers.
- Valid driver’s license, a registered, reliable and insured vehicle, and ability to drive between assigned accounts.
- Must have all applicable and current registrations and/or licenses required by any and all State and other governmental agencies to be a brewery representative.
Sales Reps work full time, including early mornings, late evenings, weekends and holidays. At some level, this has to be a lifestyle and not a nine to five commitment. Many days are spent on the road and on the phone because that is what our business requires to oversee our products. A five-day workweek is typical with some variations in the start and end time to better allow for accounts’ business flow throughout several shifts.
Duties & Tasks
Additional Required Skills & Abilities
- Hospitality: Serve as a brand role model and set the standard to maintain high-quality and consistent service to our customers and guests. This requires an advanced knowledge of industry best practices and service.
- Communication: Must show tact, respect and a commitment to details, both verbally and non-verbally and both product and process; encourage cooperative and consistent levels of communication with brewery staff, sales staff, corporate and other management staff and our accounts, distributors and customers; understand instructions and policies; read and write company memorandums; and, communicate with little or no additional direction.
- Interpersonal Relationships: Must respect and adapt to different personalities of accounts, vendors, distributors, investors and coworkers without losing focus and must possess the highest professional ethics and avoid extreme familiarity, patronage or conflicts with others. Must have good, strong judgment and professional maturity.
- Work Ethic: Must be self-motivated with an ability to work with limited amount of direction; ability to work both independently and within a team to accomplish goals. Must have a strong work ethic; demonstrated ability to plan and manage multiple responsibilities and a strong sense of urgency and commitment. Effectively delegate appropriate time to tasks and manage workloads while maintaining oversight and control of the same.
- Problem Solving, Quality Control and Priority Assessment: Evaluate current practices, policies and processes; immediately recognize and report to key management as appropriate any potential problems and areas of conflict or potential improvement; and suggest ways to improve current business methods, quality of products and services.
- Conflict management: Must anticipate and recognize problems when they arise and be able to resolve them appropriately by using good judgment, tact and initiative according to company policies and procedures. Major problems must be reported to the COO and/or CEO. Often must use unbiased mediation skills to handle and negotiate all types of conflicts that will occur at all levels and handle effectively.
- Information Gathering: Must identify and utilize internal and external sources to improve and maintain the company’s objectives.
- Sales Techniques and Influence: Must understand our products and service, develop new prospects for opportunity and understand account needs clearly. Must also possess substantial experience and remain current in state-of-the-art sales methods. Must set and meet or exceed sales goals.
- Performing General Physical Activities: Must occasionally perform physical activities in a variety of environmental conditions that require moderate to maximum strength including sitting, climbing, lifting, balancing, walking and handling of materials.
- Analytical Skills: Must use logic and reason to identify problems, solutions and alternatives for a successful outcome in many situations, including cost/benefit analysis; service and product quality; and conflict resolution.
- Technical Skills: Must have experience and knowledge of budget analysis methods, accounting skills and sales skills.
- Flexibility: Must be flexible with hours, work overtime or long hours when needed, work regularly at peak times and assist the workload of others. Must be willing to travel overnight and have a good driving record.