Area Sales Manager, Eastern North Carolina

Catawba Brewing Company | Palmetto Brewing Company

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212 South Green Street | Morganton, NC  28655

Portfolio:Catawba Brewing Company, Palmetto Brewing Company

Position: Area Sales Manager

Location: Raleigh, NC

Territory: Eastern North Carolina

Reports to: Director of Wholesale Operations

Interviews: Week of April 16, 2016 (Charlotte, NC)

To Apply:  Send resume and cover letter to

Company Overview: In December 2017 Catawba Brewing Company of North Carolina purchased Palmetto Brewing Company of South Carolina. Founded in 1999 and 1993 respectively, the two breweries now operate as one independent, family owned brewery. The company currently has breweries in Asheville, NC, Morganton, NC, Charlotte, NC and Charleston, SC. We believe it is an exciting and opportunistic time to be joining our organization!

Position Overview: A genuine desire and ability to build meaningful relationships through great beer and great stories is the most critical component to success in this position. The person in this role will call on retailers and support distributors in Eastern North Carolina. They will work in a coordinated effort with distributor sales teams. This person will be regularly engaged in conversations with retailers and distributors on beer styles and industry trends.

Consideration: Must be able to demonstrate a professional track record of excellent organizational, planning, and follow up skills. Candidates must possess the ability to identify beer related needs of retailers and distributors and communicate ways in which Catawba and Palmetto can meet those needs. A comprehensive understanding of the roles within all three tiers of beer distribution is required. Industry experience is a critical. Candidates must enjoy the beer industry and its many challenges.

Work Experience: Minimum 2 Years of Beverage Distribution Experience, Beverage Supplier Experience and/or Minimum 2 years of Retailer Beer Buying experience.

Roles and Responsibilities

  • Establishing strong and trusting relationship with local distributor partners to include Sales Reps, Craft Brand Managers, Sales Managers, and Key Account Managers

  • Growing sales and distribution through relationships with existing retail partners both On and Off Premise

  • Executing our daily and weekly follow up routine

  • Meet or exceed assigned sales volume goals

  • Identifying and going after new relationships in both the On and Off Premise

  • Provide management with regular feedback on Catawba brands’ market performance

  • Perform administrative duties in a timely manner (expense & mileage reports, work calendar, price surveys, etc.)

  • Maintain a professional image and demeanor at all times

  • Understand relevant State and Federal regulations and operate within them.  When in doubt, ask!

  • Occasionally coordinating and executing account level promotions

  • Occasionally representing Catawba Brewing Co. and/or Palmetto Brewing Co. at local and regional beer festivals and special events

Knowledge, Skills, and Abilities

  • Intrinsically motivated and accountable to both professional and personal goals/ responsibilities

  • Ability to incorporate professional and personal goals/ responsibilities into a daily, weekly, and monthly plan

  • Strong organizational, administrative, and follow up skills

  • Strong written and oral communication skills

  • Proficiency in the use of Microsoft Office products, (Excel, Word, Power Point, Outlook)

  • Confident interpersonal and presentations skills

  • Knowledge of beer styles and basic brewing practices

Additional Qualifications

  • Live in the Raleigh-Durham, NC market footprint

  • Ability to work some nights and weekends as needed

  • Willingness to travel regularly within assigned market

  • Valid driver’s license and clean driving record

  • Must be at least 21 years of age to apply

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