BevNET Live Winter 2020 - AGENDA

MONDAY, DECEMBER 7, 2020
ON DEMAND	Event Welcome and Platform Introduction -- We hope everyone will start by watching the introductory video when you first enter. It’s the best way to find out how to make your way around and find content and people who can help you take your business next-level. with John Craven, CEO & Founder, BevNET.com
ON DEMAND	Route to Market -- We'll explore distribution and brokerage and the requirements of retail: from natural/specialty and other incubation brick-and-mortar opportunities to the growing influence of omni-channel as a brand building environment. with Bill Sipper, Managing Partner, Cascadia Managing Brands
ON DEMAND	Winning at the Shelf -- From winning approvals to providing promotional materials, getting into the store is only part of the path to success: here, you'll learn the principles of merchandising and working with store staff to get the results you want when you're in the store. with Will Ahearn, President and Co-Founder, Dirty Hands
ON DEMAND	Funding Stages for Beverage Brands -- Investors can be a great accelerator for a growing business -- but they're also part owners of the company you're building, so you'd better choose the right ones. Learn the basics of finding investors and developing a financial support network that can help you grow. with Nancy Rosenzweig, Founder and Principal, ValuesAligned Capital
ON DEMAND	Avoiding Production Mistakes to Preserve Margin -- Beverage brands might start in the kitchen, but they're made in larger production facilities. Set up the right arrangements, and you'll have reliable budgeting and supply, keys to healthy margins. Set up the wrong arrangements, and you'll soon be working for your suppliers. So pay attention to our Operations Expert. with Andrew Guard, Founder & Principal, The Guard Agency
ON DEMAND	Design for Beverage Brands -- For most early stage brands, your package and label are your best chance to convince a customer to give you a try. This presentation will give you advice on the visual cues that establish your brand.   with Kelly Criswell, Chief Creative Officer, The GRO Agency; Danielle Muller, Chief Strategy Officer, The GRO Agency
ON DEMAND	Legal Issues for Beverage Entrepreneurs -- From finance to formulas, contracts to corporate structure, here are some of the legal basics that beverage entrepreneurs need to know when they're making key decisions. Like operations, having a firm legal foundation can keep your new empire from crumbling. with Chuck Cotter, Partner; Chair of Consumer Products, Food, and Beverage Group, Holland & Hart LLP
ON DEMAND	Best Practices for a Changing Grocery Industry -- Retail exposure has always been critical to CPG brands and is more important than ever, with stiff competition for shelf space, eCommerce booming and COVID-19 creating tremendous pressure on brands and retailers. This Zipline Logistics presentation will give practical examples of how CPG manufacturers can build an agile supply chain made for the competitive environment that is modern retail commerce. with Andrew Lynch, President, Zipline Logistics
12:00 PM - 1:00 PM	Live Q&A: Funding Stages for Beverage Brands -- After you've watched her video, join Nancy Rosenzweig's video, join her for an interactive Q&A and discussion. with Nancy Rosenzweig, Founder and Principal, ValuesAligned Capital
12:00 PM - 1:00 PM	Live Q&A: Route to Market -- After you've watched Bill Sipper's video, join him for Q&A on distribution, brokerage, route to market and classes of trade. with Bill Sipper, Managing Partner, Cascadia Managing Brands
1:00 PM - 2:00 PM	Live Q&A: Winning at Shelf -- After you've watched Will's video, join him for a live Q&A on merchandising, setting shelves, and working with store managers. with Will Ahearn, President and Co-Founder, Dirty Hands
1:00 PM - 2:00 PM	Live Q&A: Design for Beverage Companies -- A live Q&A with experts from GRO, a leading design firm for the CPG space. with Kelly Criswell, Chief Creative Officer, The GRO Agency; Danielle Muller, Chief Strategy Officer, The GRO Agency
2:00 PM - 3:00 PM	Live Q&A: Legal issues for Beverage Entrepreneurs -- After you watch Chuck Cotter's presentation, you can ask him all about the law anytime between 2 p.m. and 3 p.m.  with Chuck Cotter, Partner; Chair of Consumer Products, Food, and Beverage Group, Holland & Hart LLP
2:00 PM - 3:00 PM	Live Q&A: Avoiding Production Mistakes to Preserve Margin -- After you've watched Andrew Guard's video on production and operations, you're sure to have questions about your own ops: so make sure to stop by between 2 and 3 for this interactive Q&A. with Andrew Guard, Founder & Principal, The Guard Agency

Please note that event agendas are subject to change.