Brewbound Session San Diego 2015 - AGENDA
THURSDAY, DECEMBER 3, 2015
7:30 AM - 9:00 AM

Breakfast and Registration
9:00 AM - 9:15 AM

2015 Year in Review
9:15 AM - 9:45 AM

Brewery Development and Succession Planning


with Wynne Odell, CEO and Co-Founder, Odell Brewing Company
9:45 AM - 10:30 AM

Understanding Exit Strategies 


with Mike McCann, Chairman, Corporate Practice Group, Spencer Fane LLP; Rocky Fiore, Managing Director, Praire Capital Advisors; Ryan Lake, Director, First Beverage Group
10:30 AM - 11:00 AM

Coffee & Networking Break
11:00 AM - 11:30 AM

The Latest Craft Insights


with Danelle Kosmal, VP, Beverage Alcohol Practice, Nielsen
11:30 AM - 12:00 PM

Profitable Business Planning


with Adam Lambert, VP of Sales, New Holland Brewing
11:00 AM - 12:00 PM

Financial Planning Work Sessions (30 minutes each):

  • Preparing Your Brewery for a Sale: Mike McCann, Chairman, Corporate Practice Group, Spencer Fane LLP
  • Brand Valuation and Seller Considerations: Kevin O’Brien, Senior Vice President & Cody Jennings, Vice President, Zepponi & Company
  • Traditional Bank Lending: Brian Mulvaney, Vice President, Bank of America
  • Employee Stock Ownership Plans: Rocky Fiore, Managing Director, Prairie Capital Advisors
  • Private Equity & Strategic Transactions: Ryan Lake, Director, First Beverage Group
  • Generational Transfers: Deborah Steinthal, Founder & Managing Director, Scion Advisors
12:00 PM - 1:00 PM

Lunch & Networking
1:00 PM - 2:00 PM

Startup Brewery Challenge 5, presented by Craft Brew Alliance. Featured judges include:

  • Karmen Olson, Senior Manager of Emerging Business, Craft Brew Alliance
  • Ben Dobler, Brewing Innovation Manager, Craft Brew Alliance 
  • Tomme Arthur, Co-Founder, The Lost Abbey
  • Tom Nickel, Owner, Nickel Beer Company
  • Michael Kiser, Founder, Good Beer Hunting
2:00 PM - 2:30 PM

The Squeeze: What happens to breweries caught in the middle?


with Simon Thorpe, President, Duvel Moortgat USA
2:30 PM - 3:00 PM

Assessing New Growth Opportunities


with Steve Crandall, Founder, Devils Backbone; Hayes Humphreys, Chief Operating Officer, Devils Backbone
3:00 PM - 3:30 PM

Beer & Networking Break
3:30 PM - 4:00 PM

A Conversation with Felipe Szpigel


with Felipe Szpigel, The High End President, Anheuser-Busch InBev
4:00 PM - 4:45 PM

Panel: California’s Changing Craft Landscape featuring:


with Jeff Hansson, Vice President, Saint Archer Brewing Company; Steve Almaraz, Craft Category Development Director, Reyes Beverage Group; Amy Gutierrez, Category Manager – Beer, BevMo!; Tom McCormick, Executive Director, California Craft Brewers Association
4:45 PM - 5:00 PM 2015 Brewbound Awards
5:00 PM - 5:15 PM Startup Brewery Challenge Winner Announcement & Closing Remarks
5:15 PM - 7:00 PM Happy Hour & Networking
7:30 PM - 9:30 PM Official Brewbound Session After Party -- Complimentary beers for Brewbound Session attendees at the Coronado Brewery & Taproom. 
Please note that event agendas are subject to change.