Charlotte’s Sycamore Brewing and San Diego’s Stone Brewing have agreed to end their trademark infringement lawsuit over the phrase “Keep It Juicy,” according to a May 13 court filing.
The two craft brewers agreed to the dismissal, without prejudice, of “all claims, counterclaims, causes of action,” and to pay their own attorneys’ fees, according to a “stipulation of dismissal and related relief” filed in the U.S. District Court for the Western District of North Carolina.
Both parties also agreed to end the preliminary injunction that Stone was hit with regarding its use of the phrase, and return a $50,000 cash bond posted by Sycamore.
Sycamore attorney Marc Randazza told Law360 that Sycamore “got what it came for — it protected its trademark rights” and Stone will no longer use the “Keep It Juicy” phrase.
Sycamore filed its original complaint against Stone on April 6. The U.S. Patent and Trademark Office (USPTO) registered Sycamore’s “Keep It Juicy” tagline in the beer class on August 24, 2021. Sycamore first used the tagline on packaging for its Juiciness IPA in September 2020. Stone Hazy IPA launched the week of August 15, 2021.
Last month, U.S. District Court Judge Frank Whitney granted Sycamore a nationwide injunction against Stone’s use of the phrase, which Stone appealed and later asked the court to cancel Sycamore’s trademark on the phrase due to prior use by Two Roads Brewing in Stratford, Connecticut.