Shmaltz Brewing Releases ‘Brewers Wanted’ Pale Ale

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Clifton Park, NY — Just in time for NYC Beer Week 2016 and Saratoga Beer Week 2016, Shmaltz Brewing Company releases a new limited edition seasonal exclusively in New York State, Brewers Wanted Pale Ale — Work For Beer (5.5% ABV). With the number of U.S. breweries growing to more than 4,000 in 2015 — for the first time since the 1870s — and New York State producing 238 breweries of its own, the demand for skilled brewers is at a record high.

Shmaltz helps raise awareness of New York’s need for passionate men and women to learn the craft of brewing with a portion of proceeds from Brewers Wanted Pale Ale directly supporting their new brewer training program. Brewers Wanted Pale Ale is now available throughout New York State and will be featured at several Beer Week 2016 events (more info is below).

Shmaltz Brewing teamed up with Schenectady County Community College (SCCC), the Greater Capital Region Workforce Development Boards and fellow New York State breweries to start their first regional Brewers Training Program. A portion of sales from Brewers Wanted Pale Ale will help train new brewers and support SCCC’s efforts to create an Associate’s Degree in Brewing.

Brewers Wanted Pale Ale is a bright and crisp pale ale brewed with 50% NYS 2-row malt, as well as other American malt favorites, hopped with a burst of warrior, simcoe and mosaic and dry hopped with NYS cascade.

Shmaltz features Brewers Wanted Pale Ale® at two signature Saratoga Beer Week events:

  • Saratoga Beer Week Opening Night @ Olde Saratoga Brewery (Feb. 16: 131 Excelsior Ave, Saratoga Springs, NY, 5pm-8pm)
  • Official Public Launch Party @ Old Bryan Inn (Feb. 17: 123 Maple Avenue, Saratoga Springs, NY, 6pm): Release event for Brewers Wanted® and MANNAge à trois® Variety Pack (featuring Hop MANNA®, Hop Momma® and Hop Mania®)
  • Shmaltz unveils Brewers Wanted Pale Ale® during NYC Beer Week at the Brewer’s Choice event at Sanders Studios (Feb. 24: 525 Waverly Ave, Brooklyn, NY).

For a comprehensive list of all the events Shmaltz Brewing will participate in throughout Saratoga Beer Week and NYC Beer Week, please visit shmaltzbrewing.com

About Shmaltz Brewing Company

Founder and owner Jeremy Cowan established Shmaltz Brewing in San Francisco in 1996. The first 100 cases of He’brew Beer® were hand-bottled and delivered throughout the Bay Area from the back of his Grandmother’s Volvo. Shmaltz Brewing now sells He’brew Beer across 35 states, through 40 wholesalers and in nearly 5,000 retailers.

After 17 years of being an outspoken cheerleader for contract brewing, Cowan and staff opened their own New York State production brewery in 2013 in Clifton Park, 10 minutes north of Albany. Shmaltz’s home boasts a 50-barrel brewhouse with 30,000 barrels of annual capacity and packages a diverse and tasty variety of core and seasonal favorites in 12 and 22-ounce bottles and kegs. The Shmaltz Tasting Room is open five days a week (Wed-Sun) and offers tours, barrel-aged previews, beer-to-go, and special releases.

RateBeer.com ranked Shmaltz as one of the “Top 100 Brewers in the World” in 2013, and the brewery brought home 9 gold and 5 silver medals from the World Beer Championships in the past several years.