Crater Lake, OR – Rogue Ales and Pendleton Woolen Mills have collided to celebrate Oregon’s own natural wonder, Crater Lake National Park, with the launch of Pendleton Pale Ale. Brewed with hops and malts grown on Rogue Farms in Oregon, Pendleton Pale Ale is a crisp and refreshing ode to Oregon’s dramatic Crater Lake National Park that comes in a stunning can featuring a design inspired by Pendleton Woolen Mills’ National Parks Collection.
“We can’t think of a better time to honor our state’s only National Park than on the 100th birthday year of the National Park Service,” said Rogue President, Brett Joyce. “Pendleton has done such a wonderful job paying homage to the great outdoors with their National Parks program, it’s a privilege for us to brew this beer inspired by the beauty found in our own backyard.”
“Pendleton honored Glacier National Park in 1916 with the creation of the first national park blanket in Glacier Stripe,” said Mort Bishop, President Pendleton. “Celebrating America’s treasures became a part of the Pendleton brand from that point. Pendleton welcomes Pendleton Pale Ale to the National Parks Collection of products, paying tribute to Oregon’s own Crater Lake National Park.”
Six packs of Pendleton Pale Ale 12oz. cans debut in time for National Park Week starting April 16 at select retail locations, Rogue pubs, and Pendleton stores throughout Oregon.
About Rogue Ale & Spirits:
Rogue Ales & Spirits is an agri-fermenter founded in Oregon in 1988, as one of America’s first microbreweries. Rogue has won more than 1,700 awards for taste, quality and packaging and is available in all 50 states as well as 54 countries. Since 2008, Rogue has remained committed to saving the terroir of Oregon hops, barley, rye, wheat, honey, jalapenos, pumpkins and marionberries one acre at a time by growing their own.
About Pendleton Woolen Mills:
Setting the standard for classic American style, Pendleton is a lifestyle brand recognized as a symbol of American heritage, authenticity and craftsmanship. With six generations of family ownership since 1863, the company recently celebrated 153 years of weaving fabrics in the Pacific Northwest. Known for fabric innovation, Pendleton owns and operates two of America’s remaining woolen mills, constantly updating them with state-of-the-art looms and eco-friendly technology. Inspired by its heritage, the company designs and produces apparel for men and women, blankets, home décor, and gifts. Pendleton is available through select retailers in the U.S., Canada, Europe, Japan, Korea and Australia; Pendleton stores; company catalogs; and direct-to-consumer channels.