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Brewbound Session San Diego 2014

December 4, 2014

San Diego, CA

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Program – Brewbound Session San Diego 2014

Final Agenda for Brewbound Session San Diego 2014

6:00PM – 8:00PM Welcome Reception – Modern Times Beer, 3725 Greenwood St., San Diego, Calif. 92110 … sponsored by Davis Wright Tremaine LLP and MOSS ADAMS LLP
8:00AM – 9:00AM Registration & Breakfast
9:00AM – 9:10AM Welcoming Remarks – Chris Furnari, Editor, Brewbound
9:10AM – 9:45AM 20 by 2020: What Happens Next for Craft? – Andy Thomas, CEO, Craft Brew Alliance
9:45AM – 10:15AM Consumer Demographics: Staying Relevant in a Crowded Marketplace – Lester Jones, Chief Economist, NBWA
10:15AM – 10:45AM Refining Your Brand Narrative – Christian McMahan, Managing Partner, Smartfish Group
10:45AM – 11:15AM Networking Break
11:15AM – 11:45AM “Drought” Beer: A Presentation and Panel Discussion on California Water Issues – Tim Bombardier, Senior Water Resources Specialist, San Diego County Water Authority; Tom McCormick, Executive Director, California Craft Brewers Association
11:45AM – 12:15PM Brewery Profile: Firestone Walker Brewing – David Walker, Co-Founder, Firestone Walker Brewing
12:15PM – 12:30PM 1st Annual Brewbound Awards
12:30PM – 1:30PM Lunch & Networking
1:30PM – 2:30PM Startup Brewery Challenge 3
2:45 PM – 3:30 PM Breakout Session: Developing Brands (Mission Bay)

2:45 PM – 3:00 PM: Packaging Considerations for Craft Brewers
– David Hayslette, MeadWestVaco

3:00 PM – 3:30 PM: Legal Issues and Distribution Arrangements
– Eugene Pak, Wendel, Rosen, Black & Dean LLP

2:45 PM – 3:30 PM Breakout Session: Maturing and Established Brands (Sunset Ballroom)

Troubleshooting Panel – Tomme Arthur, co-founder, Port Brewing/Lost Abbey; Ben Cook, founder, Hangar 24 Craft Brewery; Blaine Landberg, founder, Calicraft Brewing

3:30PM – 4:00PM Networking Break
4:00PM – 4:20PM Brewery Profile: Green Flash Brewing – Lisa & Mike Hinkley, Co-Founders, Green Flash Brewing
4:20PM – 4:40PM Retail Profile: Live Nation – Thomas Towning, Director of Restaurant Operations, House of Blues
4:40PM – 5:00PM The Deal Discussion: Reflecting on the Duvel Moortgat Acquisition – John McDonald, Founder, Boulevard Brewing
5:00PM – 5:20PM Brewers Round Table: Discussing the State of the Industry – John McDonald, Andy Thomas, Mike & Lisa Hinkley
5:20PM – 5:30PM Startup Brewery Challenge Winner Announcement
5:30PM – 7:00PM Closing Reception


Past Programs

Program – Boston 2014

Program – San Diego 2013

Program – Boston 2013

Program – San Diego 2012