NEW ORLEANS – For more than 106 years, the Dixie Brewery has stood tall, like a sentry on post watching over the progress and growth of the city with which she is so intricately linked — the great city of New Orleans. While the historic building was damaged during Hurricane Katrina and is now being lost in a bureaucratic tug of war, the beers of Dixie continue to flow nationwide.
During that century of growth. Dixie has faced many battles and has always come out standing stronger and better.
“Lucky for us, with age comes wisdom,” said Dixie Beer owner Joseph Bruno. “We have learned that character is cultivated in adversity, and brother, if you know anything about Dixie, you know we have character! If prohibition and two World Wars couldn’t knock us out, a hurricane named Katrina and a politically charged government land grab don’t stand a chance.”
Bruno and his wife, Kendra, were determined to continue to provide Dixie to its fans nationwide, and needed something a little bigger than a FEMA trailer.
“Our good friends at Minhas Craft Brewery in Wisconsin were kind enough to take us in during our time of need,” Bruno said, where Dixie is monitored by its longtime New Orleans brew master Kevin Stuart. “While the recipe is a secret, we can say that the same soul and gris-gris is added to every bottle, giving Dixie beer lovers the same great taste generations have loved for more than a century.”
In true, ongoing Dixie spirit, the Bruno’s are implementing plans to bring Dixie Beer back home to New Orleans.
“There is no better time than Mardi Gras to recapture the spirit of New Orleans and there is no better way to do that than with an ice cold Dixie Lager, Blackened Voodoo or DIXIE Jazz,” said Charles Stanley, national brand manager for Dixie.
Dixie can be found at liquor stores, restaurants, and bars nationwide. To find Dixie near you, visit the Dixie Beer Finder at http://bit.ly/DIXIEBeerFinder